Do You Know Your Social Media Sweet Spot?
Debbie Weil
NOVEMBER 6, 2010
Most organizations are engaging in one-way news-dispersing conversations on their Facebook pages. As an example, Geoff Livingston wrote about the challenge faced by nonpartisan Common Cause when they tried to get feedback on their list of "core values. They want to be part of a real (meaning two-way) conversation.
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