| |  Content management systems + Wireless | 10 articles |
| Page 1 of 1 | Previous | Next | SPIN SUCKS JANUARY 18, 2011  Four Mobile Marketing Growth Areas This first ran on MyMobiManager , a company that creates content management systems for the mobile web. To complicate matters a little bit, the FCC recent decision on net neutrality affects how we may or may not, as consumers, be protected from the wireless companies on our phones. More than 80 percent of Americans carry a mobile phone ( CTIA Wireless Association ). | WWW.WEB-STRATEGIST.COM AUGUST 14, 2011  Open Research: A Framework for Social Analytics After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. The more you share it, the easier it is for us to produce more. Wowza! | | | | | |
| WWW.WEB-STRATEGIST.COM MAY 13, 2009 50 Ways to use Social Media, listed by Objective « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing Collectual these folks own social media budgets: LIST [link] in reply to spicedawg56 1 week ago « Community Platform Pricing for New Clients Scorecard: Should Startups Have Community Managers? Couple your email newsletter content with additional website content on a blog for improved commenting. Try out a short series of audio podcasts or video podcasts as content marketing and see how they draw. Practice delivering quality content on your blogs, such that customers feel educated / equipped / informed. Consider the value of hiring a community manager. | WWW.WEB-STRATEGIST.COM OCTOBER 3, 2010  The Fifteen Classes of the Social Business Software Suite (Q4, 2010) Despite the explosion of innovation, expect a Social Business Suite to appear that consolidate many of these features for enterprise buyers] Categorization is crucial in managing this rapidly evolving space It’s very difficult to completely segment this space as many of the vendors cross into multiple categories so I’ve separated it into major function groups. | WWW.WEB-STRATEGIST.COM OCTOBER 31, 2010  List of Social Media Management Systems (SMMS) The issue of lack of scale is resonating with social strategists –as a result, the market is developing new tools that will help them manage them. Definition: Social Media Management Systems are collection of procedures used to manage work flow in a disparate social media environment. This is not unlike traditional editorial processes used in CMS systems. | MOBILEGROOVE DECEMBER 9, 2010  Personalization Across Mobile, TV & Internet; Why Recommendations Must Be Social The meteoric rise in the number of connected devices and the advance of hardware and software products by providers including Google and Apple to leverage the three screens – mobile, TV and Internet— has whet consumers’ appetites for new and connected experiences that deliver us content across time, place and platforms. Content, like produce on the shelf, must be fresh. | | | | | | | |
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BLUE FOCUS MARKETING | SUNDAY, SEPTEMBER 16, 2012  2012 #Nifty50 Top Men in Technology on Twitter
Prior to starting gShift, Chris was a co-founder of Hot Banana Software, a search engine-friendly web content management system that was acquired by Lyris Inc. An award-winning inventor of social technologies and customer services operations, Afshar is considered a pioneer in cloud computing, social collaboration, business intelligence and customer relationship management (CRM). He is an active participant in social media, author of the popular blog Managing By Walking Around , a frequent speaker at industry events, and a published author on multiple subjects. MORE >> -
WWW.WEB-STRATEGIST.COM | FRIDAY, OCTOBER 1, 2010  Integrate Social Networks with your Corporate Website with ‘Social Sign On’
Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Social Sign On enables visitors to register to your website using their preferred credentials increasing the opportunity for contextual content, website engagement, and conversion] Value Statement Social Sign On offers a variety of benefits: Increase conversion rate as users use existing Social Network logins (in a few clicks) rather than filling out long registration pages. Registration pages go away …much to the approval of consumers. Expect more now. MORE >> -
WWW.WEB-STRATEGIST.COM | SUNDAY, OCTOBER 3, 2010  Brand Monitoring, Social Analytics, Social Insights
More customers, buyers, and consumers are creating content everywhere they go. They don’t want to end up being trilobites and have become part of a larger system: Recent acquisitions include Scoutlabs+Lithium(community), Filtrbox+Jive(Community), Techrigy+Alterian(WCM) and others. Right now, systems are just aggregating content to make meaning out of it, yet there’s no clear set of companies that are able to truly provide predictive recommendations. Social data is overwhelming. So what do I see happening next? Commodity technology. Not here, yet. MORE >> -
MOBILEGROOVE | THURSDAY, DECEMBER 9, 2010  Personalization Across Mobile, TV & Internet; Why Recommendations Must Be Social
The meteoric rise in the number of connected devices and the advance of hardware and software products by providers including Google and Apple to leverage the three screens – mobile, TV and Internet— has whet consumers’ appetites for new and connected experiences that deliver us content across time, place and platforms. Indeed, 2010 has turned out to be the year for multi-screen content services and – more importantly – for multi-purpose applications and solutions that allow consumers to call the shots. Content, like produce on the shelf, must be fresh. MORE >>
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