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Content Marketing: Dos and Dont’s [Report]

Mindjumpers

Looking from a broader perspective in your industry, be the first to identify the existing content gaps and let your brand bridge them. Don’t accept content marketing as a separate discipline – make sure you integrate it in your other marketing activities such as PR, events and SEO. Tips and tricks. Use storytelling.

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5 Ways to Win the Hearts of Your Customers With Blogging

Writtent Blog

This concept is known as smart (or dynamic) website content, and customizes on-page display in response to user behavior and preferences. In order to establish smart website content you need a content management system (CMS) like HubSpot that’s optimized for dynamic display. Give Freebies.