The Ultimate List of Social Media Acronyms and Abbreviations
Hootsuite
JANUARY 13, 2021
ROI: Return On Investment. ROI measures how much profit is delivered for given corporate initiatives. ROI is one of the most common ways businesses assess the success of campaigns and ventures. Resource: Learn how to track and improve your social media ROI. SoLoMo: Social, Local, Mobile. It’s very similar to SMM.
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