article thumbnail

Steven M Smith - The Satir Change Model

Buzz Marketing for Technology

Home Contact Me My Articles My Blogs My Workshops News Search Tag Cloud. For example, a powerful minority within the marketing department of a tool manufacturer engages a consultant to do a market survey. Middle and upper management vehemently deny the findings and dispute the validity of the survey methods. Contact Me.

Patterns 279
article thumbnail

KM Edge: Where the best in Knowledge Management come together

Buzz Marketing for Technology

In Using Narrative to Evaluate Knowledge Programs/Activities , Dale recounts a conversation he had with author Kirby Wright: after speaking quite succinctly about the futility of using traditional measures and biased surveys to measure KM impact in complex environments, he suggested using Sensemaker. Enter your email address: Tag Cloud.

Web 2.0 150
article thumbnail

Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

Are you involved in setting the direction for your companys IT budget or strategy? s anyone under 30 working in your company, youâ??ve Few companies are prepared to deal with these issues in any comprehensive way. Webcast: Learn why companies must invest in an agile network infrastructure. CIO Consumer IT. CIO Leader.

Wireless 100