The Realtime Report

DECEMBER 13, 2012

Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral. When the 24-hour campaign was over, 1500 people had tweeted – which meant 7,500 meals. Was this a good move for the brand?

Hashtag 147

Hashtag Campaign Case Study Banking 147

Keyhole.co

NOVEMBER 27, 2023

Specializing in region-oriented accounts A key part of Samsung’s marketing strategy is creating specific products, offers, and campaigns for different regions. Samsung has a pulse of the masses views, which shows in its on-point video posts and campaigns. Take the Gen X. battles’ for example, both online and in real life.

Curation 52

Curation Social Media Strategy Content 52

The Realtime Report

APRIL 8, 2021

If it’s Christmas or New Years, do some inspirational posts for the occasion, and when selling a product or service, promote seasonal discounts during these occasions through paid ads. On holidays like Thanksgiving and Easter, you can run discount campaigns or CSR campaigns on Pinterest.

Tips 135

Tips Marketing CSR Discount 135

Audiense

MARCH 9, 2017

When customers talk with us about their Twitter Marketing strategies, direct message (DM) campaigns are one of the most appreciated and used features. There are many uses for DM campaigns, especially now that sending DMs with multimedia content at scale is an option. Do you want to share your latest CSR report? Product launch.

Twitter 125

Twitter CSR Case Study Discount 125

Rebekah Radice

DECEMBER 5, 2016

Many companies are adding video to their marketing campaigns because it offers a relational perspective into the company and helps explain concepts in a simpler way than words or pictures. If they buy the same product more than once, give a discount on their next one. Facilitates learning from real-time audience feedback.

Trends 146

Trends Social Media Strategy CSR 146

Rebekah Radice

DECEMBER 5, 2016

Many companies are adding video to their marketing campaigns because it offers a relational perspective into the company and helps explain concepts in a simpler way than words or pictures. If they buy the same product more than once, give a discount on their next one. Facilitates learning from real-time audience feedback.

Trends 60

Trends Social Media Strategy CSR 60