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An Unorthodox Way to Gain Brand Awareness: The Beren Dilemma

Techipedia: Tamar Weinberg

Companies always strive for ways to create brand awareness. Following this outright rejection from a school that supposedly represents religious schools and treats them like any other, the high school team was mentioned on Yahoo!, I can probably attribute at least 2,000 of the votes to Yahoo! because a Yahoo!

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