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AUGUST 14, 2011 [Brand Monitoring, Wireless] Open Research: A Framework for Social Analytics
After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. The more you share it, the easier it is for us to produce more. Wowza!
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| || || | GIGAOM.COM
OCTOBER 28, 2010 [Brand Monitoring, Wireless] Free Twitter Automation Tools Roundup
Also: * Tweets can be assigned * You can set up alerts for brand monitoring or topics * SMS, email and mobile tweeting ability * There’s a “GuestTweet GT convention that allows those outside the company to contribute and more features on the way for FB and LinkedIn. Here are some of the better free Twitter automation tools that I’ve seen. Will try them all. Kudos.
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