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Social Pros 18 – Ike Pigott, Alabama Power

Convince & Convert

B2B Magazine, which also has a website, B2B Online, put out a little research this week that said that amongst B2B companies, 33% of them have “fully embraced social media marketing.” They asked B2B companies, “What was your best social media format? As a B2B company, Eric, what do you think?

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Integrate Oktopost with Your Favorite Apps, with Zapier

Oktopost

More than half of a B2B company’s social feed is curated content. To check if there is an RSS option, try adding “/feed” to the end of the URL (for example, [link] ). It will save all newly published posts as messages to a predefined Oktopost campaign: Automate Internal Comms & Task Management. Automate Content Delivery.

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Social Pros Podcast – Justin Levy, Citrix Online

Convince & Convert

I’ve seen a few, in particular, B2B software companies, use Pinterest as a visual gallery for whitepapers and videos and things like. Interestingly, Pinterest was in the news because of some commerce-related issues in which they were, I think, injecting affiliate codes onto the end of some product URLs. Neither here nor there.