Hootsuite

MARCH 16, 2023

While Google remains king of search with the vast majority of the market share (it’s become a verb, after all), Microsoft Ads are in second place. Savvy digital marketers can (and should) learn how to leverage the power of Microsoft Ads and understand exactly how to advertise on Bing. Why use Microsoft Advertising (formerly Bing Ads)?

Microsoft 145

Microsoft CPC Campaign HootSuite 145

Sprout Social

JULY 26, 2019

Plus, there are some acronyms that might find their way into marketing or sales reports and business meetings. While you’d typically use these acronyms in your marketing meetings and communications, they’re equally useful for social media communications, especially if you’re in a relevant niche. B2B – Business to business.

Social Media 112

Social Media Software CPM CPC 112

Hootsuite

JANUARY 13, 2021

To help you crack the social media acronym code, we’ve collected the top social media acronyms, initialisms, and abbreviations every marketer should know. B2B: Business To Business. SEM: Search Engine Marketing. Search engine marketing is a method of advertising on the Internet. SMM: Social Media Marketing.

Social Media 145

Social Media List HootSuite Content management systems 145