B2B Case Study Social Capital Upcoming 
Convince & Convert
JUNE 22, 2010
Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies.
Convince & Convert
JUNE 30, 2010
I think anyone should look at them for a perfect case study on how to best use social media. link] RT @jaybaer: [link] Social Capital Are You Treating You Fans Like Cattle? Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.
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