article thumbnail

Blog World 2010 Recap – My Notes and Experiences

Kikolani

What metrics do you use to determine popularity of a blog post? There is nothing like going beyond the avatar and getting to see your blogging heroes, collaborators, readers, editors, guest bloggers in person, as well as meet the people behind the technology you use. Southwest uses Radian 6. The People Connection.

Meeting 141
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.