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How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

They value real human to human interaction and authentic relationships. They often let you see the people behind the avatars as they know they are their own best ambassador. How to Create Facebook Content Like a Boss in 2018 (webinar). Social Profit Factor Training System + Member Community . Listen to other humans.

Brands 167
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10 Things You Must Know About Your Customer [podcast + ebook]

Pam Moore

Do you know how to connect with your audience authentically and emotionally? Do you know how you can inspire, empower and delight them? How is your product or service positioned? Does your target customer see you positioned in the way you desire? Do you know what the barriers are for them to purchase?

eBook 78
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23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

Even if budgets are tight, find a way to build consistency across the various platforms. Focus on consistent avatars, logo placement, colors, value proposition messages, company and product descriptions, bios, titles, fonts. Basically anything that is seen or heard should be consistent.

Apple 139