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Facebook Messenger: The Complete Guide for Business

Hootsuite

Facebook Messenger is one of the most important messaging apps brands use to connect with customers worldwide. Build trust in your brand. In a poll by Facebook , the majority of people who message businesses say that the option helps them feel more confident about a brand. Define your brand voice. It’s simple.

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Top 10 Public Relations Blunders for 2012

Bill Hartzer

Komen for the Cure announced its decision to end its longtime partnership with Planned Parenthood, the nation’s leading breast cancer charity was widely criticized, particularly via social media, with many alleging that funding was cut due to pressure from anti-abortion groups and anti-abortion sentiment in the Komen executive ranks.

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