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Laurel Papworth
OCTOBER 22, 2011
As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? Who is protecting OUR content?
Webbiquity SMM
SEPTEMBER 12, 2011
As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. Cohen describes how GE found success with a private social media community. Social Media Case Studies.
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Techipedia: Tamar Weinberg
JANUARY 5, 2011
As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Community Management/Engagement.
Techipedia: Tamar Weinberg
JANUARY 5, 2012
Your strategies must employ content creation, community management, local/maps optimization, among others. Here are 99 ways, from giveaways to community building to media connections to offering discounts and so much more. Communication is key! How many of these new tactics have you adopted? Local Online Marketing.
Kikolani
OCTOBER 22, 2010
How to measure blog conversion – a simple step-by-step guide to establish a blog conversion strategy and measure it by setting Google Analytics Goals. Search Engines / SEO / Analytics. 3 reasons to dig deeper in social listening – uncover content ideas, locate communities, and identify advocates. Blogging / Writing.
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