Remove Aggregator Remove CPC Remove CPM Remove Reddit
article thumbnail

Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

LinkedIn: 3 seconds Twitter and Pinterest: 2 seconds while at least 50% of the content is in view Reddit & Snapchat: Once the video starts playing, the view is counted Video View Rate: Measures the attention given to video content. Cost-Per-Click (CPC): The aggregate cost of each click within a campaign. CPL CPA CPC ROAS.

article thumbnail

Who’s Driving the Data Movement? Social Media Managers

Buffer Social

It’s taking all the social conversations in aggregate and looking at the overall tone of them. This quote from Reddit founder Alexis Ohanian speaks a lot of truth to the world of social media today (and the world at large). Sentiment falls into macro. Are they positive? Are they negative? There are so many data inputs. .