The Ultimate List of Social Media Definitions You Need to Know
Hootsuite
MARCH 31, 2020
A lurker is someone who watches a social media feed or belongs to a social media group but does not engage with the content with a like or reply. —M—. Snap is the company that owns Snapchat, the photo- and video-messaging app launched in 2011. User-generated content (UGC). Each post on Snapchat is also called a Snap.
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