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The State of the Blog Sales Market: Interview with Andrew Knibbe of Flippa

ProBlogger

the platforms used to run and monetize a site can affect its value. It’s probably a fraction up on previous years—it’s probably grown at two percent in 2012 based on 2011. I think blogs with a lot of activity from the audience, they might feel the same way—they feel like it’s their platform to a certain degree. Yeah, absolutely.