What Does Salesforce-Radian6 Deal Mean for Everyone Else?
Net-Savvy Executive
MARCH 30, 2011
The Radian6 deal says a lot about interest in social CRM, or the integration of social media monitoring and customer relationship management. Looking back to my report on social media analysis platforms for workgroups (March 2010), six of the 21 companies have been bought in the last year.
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