Adam Cohen

AUGUST 30, 2011

Around this time in 2007, I started exploring how clients could benefit from leveraging social media to build and enhance relationships with customers. Summer draws to a close, baseball season makes the home stretch to the playoffs, leaves change and school starts. For many it’s a new start and a change of seasons.

Flickr 255

Flickr Class Travel Collaboration 255

Adam Cohen

JUNE 30, 2011

LD: We formally embarked on our social journey back in 2007. I reached out to Len Devanna (a good friend, a former client years ago, and Director of Social Strategy helping lead EMC ‘s social media efforts to the next level), and asked if he’d answer a few questions about it. Turns out it was a timely ask.

Social Media 177

Social Media Collaboration Communities Community Platforms 177

Adam Cohen

AUGUST 30, 2011

Around this time in 2007, I started exploring how clients could benefit from leveraging social media to build and enhance relationships with customers. Summer draws to a close, baseball season makes the home stretch to the playoffs, leaves change and school starts. For many it’s a new start and a change of seasons.

Flickr 100

Flickr Class Travel Collaboration 100

Adam Cohen

JUNE 30, 2011

LD: We formally embarked on our social journey back in 2007. I reached out to Len Devanna (a good friend, a former client years ago, and Director of Social Strategy helping lead EMC ‘s social media efforts to the next level), and asked if he’d answer a few questions about it. Turns out it was a timely ask.

Social Media 100

Social Media Collaboration Communities Community Platforms 100