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Why Alps Bethneck is 5 Years Old

Ari Herzog

It started in 2002. I arrived here in 2002, as the debris from the dot com crash was still being cleared away. I am ready to do the Tumblr thing. When he's not blogging, Ari helps brands improve their digital media marketing. The answer is @BookMerah. AOL was going strong and the books sold on Amazon were made of paper.

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