Thu.Jun 30, 2016

Ari Herzog

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The 2016 Spin Sucks Book Recommendations

Spin Sucks

It's time for the summer book recommendations from Spin Sucks. Gini Dietrich admits she's either reading the wrong stuff or has become a harder critic. The post The 2016 Spin Sucks Book Recommendations appeared first on Spin Sucks. Related Stories Why PR Professionals Need to Pay Attention to Crowdfunding Determine the Right Metrics for Your Content Marketing Blogging Most Certainly Is Not Dead.

Live Streaming and the Demand for Now


Live video has been something reserved only for significant occasions in the past, whether it be a big TV event or an important news story. This is all changing now as social media gives the power to the people and makes it easier than ever to broadcast without a TV deal. So where are we currently? Real-Time Marketing. So what does this movement mean for brands?

Facebook to Change News Feed to Focus on Friends and Family: Here’s Everything You Need to Know

Buffer Social

The goal of Facebook’s News Feed is to show people the stories that are most relevant to them. That’s no small task when you have over 1.65 billion people to keep happy and over 1,500 stories per day to prioritize for each of those individual users. Now, Facebook has announced one of their most significant News Feed shuffles. The News Feed should entertain. Over to you. News and Trend

Rules for Being an Evil Social Network

The Social Media Hat

Social Media Rules for Being an Evil Social Network. Being a social network seems to be a good business choice. It pays well, there are all sorts of perks, and you can work out of California. However, every social network that's launched invariably gets torn down and destroyed in the end. Rule #05 - One of my advisors will be an average five-year-old child. And finally.


A World Gone Social

Learn how companies must adapt to survive.

7 Steps to Snapchat Success


By Sarah Moore of social media agency  Eleven Lights Media. Contrary to popular belief, Snapchat isn’t just for the teen population trying to escape their Facebook-friending parents. As of May 2015 there were 100M active users daily and over 77% of them are above the age of 18. As well as this, Snapchat is now boasting 8M daily views equaling that of Facebook (who has a much larger user base).

PB128: How to Launch a Podcast


Getting Started With Your Own Podcast. Today is this podcasts first birthday! Brooke has fallen so in love with podcasting that she’s fully transitioned Slow Your Home away from being a blog to being a podcast and has gone on to start a podcasting network at The network has 6 podcast shows in it already with more to come. Practical tips on how to get a podcast up and running.

REPORT: As Facebook’s Algorithm Changes, How Brands Use the Network

Simply Measured

This week, Facebook announced plans to make a series of changes to its news feed algorithm so that it will more favorably promote content posted by friends and family. The 2016 State of Social Marketing Download. Here’s a look at the Facebook ecosystem for brands, and what you can learn from the posting habits of top brands as Facebook shifts the way content will be surfaced: Facebook Has 1.6

The Anemic State Of Content And News

Twist Image

You're probably not reading this. Still, there is a very strong likelihood that you have already shared this article. Even if you haven't read anything but the headline. Sure, we all know the countless times that people share things like celebrity death hoaxes or an article of an event that took place years ago, but somehow made its way back into a Facebook newsfeed. Let's not even begin to discuss how often "news" items are shared that are, in fact, articles from the parody site The Onion. to simply share something/anything in a world where if you're not sharing, you don't exist. You should.

Social Sidekick July 17-July 23


Summertime and the Tweeting is easy. With the arrival of the latest installment of Star Trek, the Kids'… Read More


Are Podcasts Worth More Than An MBA?

Twist Image

How you learn may not be as important as where you learn. There's this meme-like image that resurfaces every now and again online that features a quote from me. The truth is, that I don't think it came from my mind (I may have stolen it), but I truly can't remember where I first heard it. never graduated university. started it. I did about a year. dropped out. I was publishing music magazines, and had to make the tough choice of dropping out and moving forward as an entrepreneur. Candidly, I was never very good at school. Still, I love to read. love books. Earlier this week, Inc. Respect.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

5 Ways to Make the Most of Instagram for Your Business

Ignite Social Media

With so many social media platforms available for your brand to advertise on, it can be hard to know what works best on each channel and how you should be interacting with your audiences. Here are five quick tips on how to make the most of Instagram for your business. Integrate the Product into their Daily Lives. Capitalize on ‘Buy Now’ and ‘Learn More’ Buttons. Hashtags, Hashtags, Hashtags.

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