Social Media Strategery

NOVEMBER 18, 2011

.” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. If your goal this year was to bring Enterprise 2.0

Yammer 132

Yammer NewsGator SocialCast Web 2.0 132

Social Media Strategery

DECEMBER 30, 2008

Use email less (internally) – One thing I’ve realized is that if I keep answering people’s emails, people will continue to send them to me, even if I explicitly tell them that they’re more likely to get a hold of me by posting their question/comment to my internal blog, contact me on Yammer, use my internal wiki page, etc.

Gov 2.0 77

Gov 2.0 Social Media Web 2.0 Wiki 77

Laurel Papworth

MARCH 10, 2011

I put together this diagram to show the steps from shallow engagement such as just monitoring to full engagement including co-creating products and services. It’s probably worth noting that every baby steps stage in social media engagement is valid – from little acorns big ol’ oak trees grow.

Engagement 111

Engagement Social Media Diagrams Yammer 111

Convince & Convert

MAY 31, 2012

Eric : Yes, and maybe that’s the question, how do they define embracing social media? If it is embracing social media in the sense of prospecting, or does it mean embracing social media as having a brand outpost on a social network? tetanus, that will be the new official for the Social Pros Podcast.

B2B 113

B2B LinkedIn Posterous Social Media 113

Proactive Report

DECEMBER 27, 2010

They believe you have to have an internal team that is as or more passionate about the product than your customers are. Tools like blogs, feeds, IM, services like Yammer, wikis and social networks should be an integral part of your intranet. You don’t have to constantly reinvent wheels.

Yammer 105

Yammer Trends Training Wiki 105