What does the future of decentralized social media mean for marketers?
Sprout Social
SEPTEMBER 7, 2023
Along with user control and community, there are other factors that attract users to flock to decentralized social media in lieu of traditional platforms. These include, but are not limited to: Censorship resistance Ownership of personal data Increased privacy and/or anonymity Economic independence and new forms of monetization (e.g
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