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ICYMI – search ads are inefficient, Budweiser launch Twitter #WorldCup campaign

Danny WhatMough

Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Apple is building an in-house creative agency of up to 1,000 people to help regain its marketing edge. Facebook makes changes to embedded posts , making them far more visual.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? Can social media ROI really be measured?

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Your Definitive Guide to Social Media Image Sizes

Convince & Convert

Social media platforms are always being updated, which means they’re constantly changing their profile and cover photo dimensions, layouts, and dimensions for uploaded images. You can’t make separate images for Twitter and TweetDeck, since they’re really the same social network. It can be tough to keep track of.