How to Promote Your Content Across Owned, Earned, and Paid Media
Convince & Convert
JUNE 12, 2013
You’ll also want to email a link to your list (sometimes in a larger newsletter). Incidentally, it’s a good idea to add Twitter Card and Facebook OGP metadata to that page. At the same time, get your metadata right so you look good when shared on social networks – use OGP tags for Facebook and Twitter Card metadata.
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