article thumbnail

Social Media Terminology: Social Media Words You Need to Know

agora pulse

Cost per click (CPC). More information about CPC: Is Your Social Media Marketing Budget Ready for the New Year? The Battle of Facebook vs. Twitter Ads: Which One Has the Lower CPC? Notifications. More info about scheduling: 5 Reasons Why Scheduling Instagram Push Notifications Is a Good Idea. Dark social.

article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Sometimes called @ mentions, these usually trigger a notification for that user and allow your audience to click through to their bio or profile. Notification. User-generated content (UGC).

List 145
article thumbnail

The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

UGC: User-Generated Content. CPC: Cost Per Click. For example, when you get a notification on your iPhone to update to 14.3, Hootsuite is a social relationship platform and here’s how to use it. TOS: Terms Of Service. Terms of service are the legal rules users agree to follow to use a social platform. WOM: Word Of Mouth.