Remove Cost Remove Influencer Remove Sentiment Remove SM2
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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Influence: a.k.a. Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! Sentiment: Are the comments, posts etc. Answers, comments posted on your blog, etc.

SM2 190
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Research: How do people talk about your industry and who are the influencers? Sentiment: How much are you willing to automate verse check by hand? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). How can your brand participate in this space most effectively?

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

I especially like your last point — if social media has changed anything, it's changed the definition of influence. I especially like your last point — if social media has changed anything, it's changed the definition of influence. I mirror your sentiments. Frank_Strong This is a great post Jay.

Questions 157