Cause marketing Communities Journal Project 
Convince & Convert
JULY 13, 2012
I’ve been with the firm for about a year now, and when I came in, there still wasn’t a lot of social projects going on. I think our biggest one at the time and probably still our biggest now is Chase Community Giving , which is a philanthropy program we do with Facebook, we’ve got about three and a half million fans.
Later
AUGUST 21, 2020
Given similar price and quality, 91% of consumers are likely to switch to a brand that supports a good cause. Whether it’s creating sustainable skincare or empowering the LGBTQ+ community — brands with purpose are able to sell their products and support causes they care about. our community is strong and growing.
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