How to Promote Your Content Across Owned, Earned, and Paid Media
Convince & Convert
JUNE 12, 2013
Owned Media: Using Your Permission Marketing Assets. Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). You’ll also want to email a link to your list (sometimes in a larger newsletter). Matthew Gratt leads BuzzStream’s marketing and growth initiatives.
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