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16 Tips for Using #hashtags HINT: You’re doing it wrong :P #socialmedia

Laurel Papworth

But they are also about COMMUNITIES OF INTEREST and linking your content to groups that would be interested. Consider Company Campaign Hashtags that are created for Branding. Some companies try to get people to use a #hashtag as a brand awareness exercises. However large groups may mean your updates are lost in the noise.

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