20 Ways to Generate ROI from a Corporate Blog
Webbiquity SMM
MAY 10, 2011
More recently, numerous writers including Olivier Blanchard , Neil Glassman and Mark Schaefer have tried to make the case that social media ROI is real, can be measured, and must be measured. When you come out with a new white paper, summarize one of the main findings in a blog post with a link to the page to download the full document.
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