103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)
Webbiquity SMM
NOVEMBER 12, 2013
How does social media use differ in B2B vs. B2C companies? Between large and small businesses? Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. (
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