ProBlogger

MAY 5, 2012

Most people fill their surveys with unnecessary questions that don’t give them real, valuable data. Gather qualitative data. Oh and one more thing: if you employ even a few of these strategies on a regular basis, you’ll likely have a ton of data about your audience. Putting it all together: creating your customer avatar.

Project 38

Project Research Avatar Survey 38

ProBlogger

MAY 4, 2012

The so-called “gurus” relentlessly preach a gospel of Customer Avatars and Empathy Maps, telling you that you must know the hopes, fears, and dreams of your readership in order to effectively position your offer. Quantcast: the least-known online weapon. Have you heard of Quantcast ? Okay not really, but it got me mad.

Quantcast 39

Quantcast Project Research Survey 39

Viper Chill

FEBRUARY 17, 2014

I don’t really doubt Daniel’s claim, partly because his comment actually had an avatar and partly because his site actually looked good. If anyone has this data, please do share it in the comments and I’ll include it as an update. Here’s the fact I see in Quantcast: They’re coming back.

Adsense 88

Adsense Sites Examples Quantcast 88