Techipedia: Tamar Weinberg

MAY 18, 2010

I see more and more people complain about not being able to measure social media ROI and I wonder what they may be doing wrong. I think when businesses get experimental and do some SWOT analysis of their social media engagements, they will be able to know which areas to keep on experimenting to find a better strategy.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. Can those results be tied back directly to sales, and therefore ROI? Social Media is optional It doesn’t matter what the demographics of your customers are.

Social Media 148

Social Media Strategy Consultant Web 2.0 148

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Quick Jump: Social Media: Getting Started, Implementation, and Execution. Social Media (and Beyond): Small Business. Social Media: Hiring and in the Workplace. Social Media: Measurement and ROI. Social Media: General. Leveraging Other Social Media Sites. Social Media: Measurement and ROI.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279