Interview with Geoff Livingston Author of Marketing In The Round
Diva Marketing Blog
JUNE 10, 2012
Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. both traditional and social media. Gini may have a different take on that.
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