Remove Apple Remove Examples Remove Mashup Remove Microblogging
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Taking the Next Step: Going From a Grassroots Enterprise 2.0 Community to an Official One

Social Media Strategery

Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. If you want to create a vibrant culture of collaboration, you need to be OK with pictures of LOLCats, posts about the NFL playoffs, arguments about Apple and Android, and criticism of company policies. Embrace the LOLCats.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

Here are seven video examples that have become viral phenomenons in their own right. Once online, it caught the attention of executives at Apple who flew him into California to make it a commercial reality. It shows the power of mashup. Indeed, I’ve discovered some incredible video that I can watch again and again.

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Michael Wesch, PhD, an Assistant Professor of Cultural Anthropology at Kansas State University is best known on the net for that video, The Machine is Us/ing Us , which is a great example of how to use the medium to convey a message thats more than just scripted rhetoric, but that has meaning. Side note: great interview with Wesch here ).

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