Convince & Convert

OCTOBER 19, 2010

.&# Beyond just trying to interact a tweet at a time, often a more direct road to social succes is to engage with customers more comprehensively in other locations – and social listening shows you the way. Influencer identification. Influencer identification. Each can be drilled into and examined in detail.

Alterian 127

Alterian SM2 Social Networking Aggregator 127

Bill Hartzer

MAY 26, 2010

Radian 6 – This application allows you to engage with your customers via social media. This is one of the best tools around because it allows you to smoothly, and discreetly uncover the most prominent opinions of top influencers in the social media arena. are having a major influence towards the online perception of your brand.

Cymfony 152

Cymfony Social Media Tools SM2 152

Janet Fouts

OCTOBER 25, 2010

Maybe Radian6 , SM2 , Trackur or one of these social media listening tools I mention when I give talks on social media. You might be surprised to see what your aggregated message looks like. Find influencers. Find a way to engage them. Notice that when you look at a larger data set the influencers will be different.

Social Media 132

Social Media Data SM2 Radian6 132