Social Networking Stats: #RLTM Scoreboard, Facebook’s Mobile Ads More Effective Than Twitter’s
The Realtime Report
JULY 20, 2012
Foursquare: over 20 million users. via Foursquare. Posterous: 3.9 Sponsored Stories ads are paying off for Facebook, with CPM rates jumping 58% for both desktop and mobile Facebook ads in the last year. Mobile ads have a CPM of $9.86, 13x higher than desktop ad CPMs for the social network. via Tumblr.
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