As we make our way into August, back-to-school shopping is at its busiest. Some parents have been back-to-school shopping since June, and a primary reason for this early bird back-to-school shopping is to beat the rush that happens mid-to-late August.
As the second-largest shopping season of the year ramps up, the time is now to target last-minute shoppers with back-to-school social media campaigns.
In the below infographic, Strike Social provides the latest back-to-school shopping statistics and insights to help you create powerful social media campaigns, and get your message in front of back-to-school shoppers.