8 ChatGPT Prompts For Unlocking Social Media Content

People are using ChatGPT to write everything from legal briefs to college papers. While its effectiveness in those areas is still debated, ChatGPT is undoubtedly a powerful marketing tool to keep in your back pocket.

If you’reyour experiencing a creative rut or simply want to add some pizzazz to your social media marketing efforts, ChatGPT ‌ can‌can help you create that coveted viral social media content you crave. 

It’s as simple as giving ChatGPT a command or a prompt and out-pops dozens of social media posts ripe for publishing. Every social media marketer’s dream. 

Read this guide to unlock the eight ChatGPT prompts for social media content to go viral this year. 

1. ChatGPT prompts for social media ads

Copy is the backbone of every successful ad campaign. Headlines, taglines, and descriptions compel people to click your ads to view your products or services. And the slightest change in words (or length) can impact the click-through rate (CTR) by more than 2%

Using the right AI business tools like ChatGPT can make a significant difference when creating high-converting social media ads. The initial step involves using AI to generate creative and engaging ad copy.

With the ability to learn from a vast array of digital content, ChatGPT can produce tailored content that resonates with your target audience. Here’s an example prompt:

“Write the headline, tagline, and description for an ad on [insert ad platform] showcasing my [product, service, or brand]. Make the copy unique, engaging, and informative towards [target audience].

All you have to do is insert your campaign’s specific details into this prompt and watch ChatGPT work its magic. After the copy has been generated it’s worth checking for plagiarism, then the ad is ready to be published. 

ChatGPT prompt for social media ads.

Next, capitalize on the iterative capabilities of AI. Once your ad goes live, monitor its performance. Feed these insights back into ChatGPT to fine-tune your messaging.

The system is designed to learn and improve over time, leading to an optimization of your ad content based on real performance data.

2. ChatGPT prompts for general social media posts

Creating content related to different topics is essential for any social media strategist. Many social media virtual assistants use ChatGPT to generate a high volume of posts in various areas. There’s certainly no shortage of ChatGPT prompts for social media to spark new and engaging ideas.

For this, you can use the following prompt:

“Introduce the [Brand/Product/Service] to our social media audience by crafting a post that encapsulates its unique qualities, values, and benefits. Use a tone that resonates with our target demographic and highlights what sets us apart from competitors. Include a call to action that aligns with our current marketing objectives, whether that’s encouraging engagement, driving traffic to our website, or promoting a special offer. Feel free to incorporate relevant hashtags, emojis, or visuals that align with our brand’s voice and aesthetic.”

Here’s an example output for Atheltic Greens:

Example of an Atheltic Greens generic social media prompt.

Apart from creating personalized content, AI can also adapt to your brand’s tone. Use this functionality to have ChatGPT craft snappy headlines and captions to drive conversations on social media. This social media strategy works well for posts on LinkedIn and Twitter. 

For instance, here’s the prompt and output:

Snapshot of ChatGPT headlines.

And here’s a semi-viral LinkedIn PDF post:

LinkedIn post about 45 ChatGPT prompts that went semi-viral.

Moreover, you can use AI’s insights to replicate social media trends so that your content remains relevant and boosts your chances of going viral.

3. ChatGPT prompts for social media contests and giveaways

Social media contests and giveaways are great ways to drive engagement, create buzz, and acquire new customers.

Leverage the power of AI to craft compelling descriptions that reflect the core values of your brand while also motivating people to take part in your contest.

Consider using ChatGPT with a prompt such as: 

“Write an engaging description for our [product or service] contest/giveaway in less than 50 words.”

This simple prompt can help you create unique copy that’s sure to spark interest among more potential participants.

But that’s not all. Ask ChatGPT to suggest relevant keywords and hashtags to expand your reach and drive a successful campaign. Take a peek at a few of these stellar examples for a social media giveaway post: 

ChatGPT giveaway prompt.

Remember, for a giveaway to go viral like Starbucks social media strategy, you must include these key elements:

  • Encourage participants to share the giveaway to boost reach.
  • Provide clear instructions on how to enter. 
  • Use eye-catching visuals and emojis.
  • Keep the entry process simple. 
  • Make the prizes attractive.

4. ChatGPT prompts for video scripts

You’ve got the brand, the vision, and the audience, but are you struggling to find that catchy script for your next viral video?

Say goodbye to spending hours on brainstorming sessions or hiring an expensive creative team. ChatGPT has your back on this one. Don’t believe us? Try these two universal prompts, tailor-made for any brand looking to create a splash: 

Prompt: “Write a 30-second video script introducing [your brand] to a young and tech-savvy audience, highlighting [your unique value proposition].”

  • Use this for: An engaging introduction to your brand, product or service, perfect for social media channels and online advertisements.

Prompt: “Describe a day in the life of a loyal customer using [your product/service], focusing on the positive impact it has on their daily routine.”

  • Use this for: A relatable and compelling customer-centric video, great for testimonials, user-generated content, or highlighting the practical benefits of your offerings.

These are just two examples. But it’s as easy as that. All you need to do is insert your brand’s unique twist, and ChatGPT will do the rest. Oh, and you can get stellar video ideas as well.

5. ChatGPT prompts for a social media poll

Want to ignite engagement and get to know your audience better? Social media polls are the way to go. And with ChatGPT, creating polls that spark curiosity and conversation is easier than ever.

Consider these two compelling prompts for designing social media polls that can work wonders for any brand:

Prompt: “Create poll questions for [your brand’s audience] that explore their favorite feature of [your product/service], encouraging them to share their personal experiences.”

  • Use this for: An interactive and fun way to gather insights about what your customers love most about your offerings, perfect for product development and targeted marketing. You can also use a poll maker to easily create interactive polls to engage your audience and collect valuable data.

Prompt: “Design a thought-provoking poll question asking [your brand’s audience] how they feel about a current trend or hot topic related to [your industry]”. 

  • Use this for: Building a community dialogue around industry-relevant topics, allowing you to position your brand as a thought leader and engage with your followers on a deeper level.
Example of a poll on Instagram.

These types of posts can generate buzz and help bring attention to your brand in an interactive way. Plus, it can also inspire potential followers to get involved and join the conversation, helping you further illustrate your brand’s unique personality.

6. ChatGPT prompts for lead generation

Leads are the lifeblood of any business. But sometimes trying to grab the attention of your potential customers sounds pushy or cliché.  While AI is used in live chat softwares to interact with customers landing on website, you can also use it to win more leads on social media.

So if you’re ready to fill our sales pipeline with high-quality leads via social media, ChatGPT has your back. For example, ChatGPT is highly effective at generating buyer leads for realtors by creating compelling and persuasive property listing descriptions in a matter of seconds.

In fact, after ChatGPT was released in late 2023, it has become one of the most indispensable tools for realtors. Take a look at this prompt: 

Write a short listing description to be used as a social media ad for a [x] bedroom [x] bath home in [location] with a spacious garden and modern kitchen with quartz countertops and a smeg refrigerator.”


Lead generation post for real estate buyers.

The output is simple and persuasive. And when you read it, you can imagine yourself in the home. And that’s the exact goal of any real estate social media post. Well done, ChatGPT.

7. ChatGPT prompts for social media headlines

Headlines can make or break your social media posts. 

Why? A compelling headline invites clicks, shares, and likes. But crafting the perfect phrase isn’t always easy.

That’s where ChatGPT steps in. Lean into it as a creative partner for designing headlines that demand attention. You’ll kick that dreaded writer’s block to the curb once and for all.

Here are seven versatile ChatGPT prompts for eye-catching headlines suitable for any brand:

Prompt #1: “Generate a catchy headline for a blog post about [your product’s] latest feature, emphasizing innovation and ease of use.”

  • Ideal for: introducing new product features with flair.

Prompt #2: “Create a thought-provoking headline that teases an industry secret related to [your niche], encouraging curiosity.”

  • Ideal for: positioning your brand as an thought leader. 

Prompt #3: “Craft a humorous headline that playfully highlights a common challenge solved by [your solution].”

  • Ideal for: engaging audiences with humor and relatability.

Prompt #4: “Compose a headline that invites readers to explore how [your product/service] is revolutionizing [specific aspect of the industry].”

  • Ideal for: showcasing your brand’s impact on the industry.

Prompt #5: “Write a mysterious headline that teases an exciting announcement from [your brand], sparking intrigue.”

  • Ideal for: building anticipation for product launches or announcements.

Prompt #6: “Formulate a headline that contrasts ‘before and after’ using [your product/service], emphasizing transformation.”

  • Ideal for: highlighting the tangible benefits of your offerings.

Prompt #7: “Conjure a headline that calls out to [specific audience segment], focusing on a unique problem only [your product/service] can solve.”

  • Ideal for: targeting specific segments of your audience with precision.

ChatGPT can be an invaluable resource for crafting attention-grabbing headlines.

The best part is you can tell ChatGPT exactly what you want to tweak, and it’ll offer new suggestions (if you don’t like the first iteration). 

Or, you can always use the output as inspiration for crafting your own headlines. Either way, it’ll save you time so you can focus on other elements of growing your social media presence. 

8. ChatGPT prompts for funny posts

Your brand’s social media presence can benefit greatly from injecting a bit of humor into your posts. Because people love to spread serotonin. The funnier the post, the more likely it is to go viral. 

And maybe you weren’t voted the class clown in high school. Well, thanks to ChatGPT’s advanced language models and vast knowledge base, it can create and inspire funny jokes or quotes that’ll be sure to make your followers smile.

For example, when asked to “Come up with a funny quote related to pets,” ChatGPT would generate something like “My goal in life is to be as wonderful as my cat thinks I am!.” And that’d be the perfect addition to an Instagram post about pet insurance.

Or you can take a page out of Chewy’s book:

Funny meme of a dog on Instagram.

That made you smile, right? A cute dog and a funny caption all wrapped in one. It’s gold. 

This kind of content helps your brand shine through the abyss of social content while entertaining your followers with humor along the way. 

Final words

Social media is a crowded space. Standing out requires creativity, engagement, and a dash of innovation. ChatGPT is the spark you need to keep your mojo alive and fill your social media calendar. It’s a powerful tool with a wide range of use cases in the social media world. 

Bookmark these eight simple ChatGPT prompts. And use them as your secret weapon to create content that resonates with audiences and ignites your true viral potential. Because your next viral Tweet or Instagram Reel is right around the corner.

If you’re interested in taking all aspects of your social media game to the next level, Keyhole can help. Sign up for a free trial to see for yourself how Keyhole can help you build a world-class content creation strategy.

Author Bio

Vergine Melkonyan is a content writer and SEO specialist at Renderforest, experienced in writing SaaS and marketing content, helping customers to easily perform web scrapings, automate time-consuming tasks, and be informed about the latest tech trends with step-by-step tutorials and insider articles.

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Frequently Asked Questions

1. Can I use ChatGPT for social media posts?

Yes, you can use ChatGPT to create content for social media posts. At this time, ChatGPT is a language model and can't produce images. But many businesses, marketers, and individual content creators use AI-powered tools like ChatGPT to generate creative and engaging headlines, captions, and hashtags for all social media platforms.

2. What other content can ChatGPT create besides captions?

ChatGPT can generate a variety of content, such as blog posts, video scripts, and even landing pages, depending on the input parameters. It can also translate existing text into multiple languages, making it an effective multilingual solution for global brands.

3. Does ChatGPT require any special software?

No, ChatGPT doesn't require any additional software or installed hardware. The platform runs on HTML and is cloud-based, so all users need to access it is an internet connection and a web browser.

Put an end to manual legwork once and for all.