What’s New at Pixlee: 6 Features that Redefine UGC

Pixlee

The solution: With the Pixlee platform, users can send UGC straight to the Facebook ad platform to scale their ad content. Marketers can increase their click-through rate on ads by 35% by using permissioned UGC. Instagram Stories and YouTube Video. Being able to utilize that form of UGC across multiple channels is a slam dunk for marketers trying to capture an authentic customer voice. And how do you quickly match UGC with the corresponding text reviews?

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3 Common UGC Challenges And How To Conquer Them

Pixlee

From YouTube to Yelp, user-generated content (UGC) powers some of the most popular websites in the world. To maximize your team’s success with UGC, consider these common challenges before getting started. To keep UGC in top form, your team must curate the most compelling images , brand mentions, and product reviews across channels. Extracting the most value from UGC means putting these hunches to the test.

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Social Spotlight: How GoPro fuels brand loyalty with UGC

Sprout Social

Few brands have as successfully embraced UGC as GoPro, and with good reason; when your product makes great images and video possible for your consumers, showing is better than telling. User-generated content (UGC) has long been a best practice for B2C social strategies, with the typical goal being to solicit and repurpose content that shows real people using your products. But GoPro’s take on UGC is unique in that the product itself is rarely shown.

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Best Brands on YouTube: Our Top 10 of 2019

Social Media Strategies Summit

Enter YouTube. According to recent research from Statista , 96% of 18- to 24-year-olds and half of internet users over the age of 75 use YouTube. YouTube also reaches more Americans aged 18 to 34 than any TV network. If you are planning to use YouTube in your marketing strategy in 2019, it’s not enough just to upload your videos. Get inspired to take your YouTube strategy to the next level with a look at the 10 Best Brands on YouTube.

KFC and Comedy Central Create Web Series and UGC Contest For Young “Adults”

The Realtime Report

Social platforms are figuring heavily into the marketing for this series; links to the video are on the Facebook and Twitter pages for both KFC and Comedy Central, as well as on their YouTube accounts. I uploaded a @ youtube video youtu.be/ALwRdIyvGkc?a Kentucky Fried Chicken and Comedy Central have teamed up to offer an original web series and contest focused on user-generated content that’s geared toward 18-24 year-olds who are living with their parents.

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Ultimate Guide to User-Generated Content

Later

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Start leveraging the power of UGC and growing your business with our Ultimate Guide! . UGC Best Practices #1: Be Original with Your UGC. UGC Best Practices #2: Strive for Authenticity .

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Similarly, an app called Hurl now allows users to put YouTube videos in a queue in similar establishments by transforming screens into interactive jukeboxes capable of both user-created experiences (such as videos) and experiences spurred by the brand (established advertisements). Communication Community Building Daniel Cohen Guest Posts Marketing Public Relations Social Media customer feedback gamification holistic media ugc user generated content

5 User-Generated Content Campaigns from 2020 to Learn From

Pixlee

This is where user-generated content (UGC) campaigns come in. With UGC campaigns, it’s your customers who showcase your product across social media channels through content they made. MADE.com extended its UGC run in 2020 with its “Stay Grounded” campaign. Source: YouTube Tesco.

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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Twitter, LinkedIn, and YouTube now have their own Stories feature. YouTube. A Brief History: Originally named YouTube Reels , YouTube Stories were launched and tested with select accounts in early 2018.

Social Media Platforms that Yield the Best User-Generated Content

Pixlee

The overwhelming popularity of social media platforms like Facebook, Instagram, YouTube, and Twitter each represent unique facets of your community and offer content that can be used in dynamic ways. Instagram is a great social media platform for harvesting the best UGC. Morphe features high-quality UGC from their Instagram community in product pages. However, UGC can be sourced from other social media platforms and monetized quickly on Facebook. YouTube.

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What a Brand Advocate Is and Why Your Company Needs One

Visually SM

Facebook, Instagram, and YouTube, for example, allow you to publish a review and reach many people. Some companies encourage user-generated content (UGC) production. Encourage UGC. Brand advocates usually post UGC on social networks.

Unboxing Videos: An Ecommerce Brand’s Guide to Sourcing, Creating and Monetizing Unboxing Videos 

Pixlee

Made popular by YouTube, unboxing videos can now be seen on almost all social media platforms. This high-quality user-generated content (UGC) performs well, as 55% of unboxing video viewers surveyed claim the video convinced them to buy the product.

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Taking Social Media Content to the Next Level

Ignite Social Media

You can create or curate custom GIFs, Snapchat/Instagram stories, UGC (user generated content), infographics, concept visualizations, shareable quotes, or Facebook Live videos. UGC is there for a reason. Let’s circle back to one of the seven types of social media content I previously mentioned: UGC. What is UGC exactly? So, adding that UGC content to your feed can beneficial to telling a more human story.

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How Brands Can Attract College Shoppers

Pixlee

Using UGC and Social Media to Build a Connection. UGC is a great way to start attracting young shoppers. These social media platforms work best for visual content: Instagram : Share aesthetic photos of your products that feature UGC. YouTube : Many brands see success with tutorials and UGC on YouTube. Especially for travel and cosmetics, YouTube can be both a distribution channel and a good source of UGC for one of the highest engagement rates.

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Why Social Commerce Will Rule 2020

Pixlee

Morphe’s UGC features reviews built in to match the product. However, did you know that YouTube is the second most visited site? YouTube is one of the channels that small businesses aren’t capitalizing on. As social media matures, its capability grows as well.

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What Is a Social Media Hub and Why Would You Use One?

Webbiquity SMM

The content can be aggregated in real time from social media platforms such as Twitter, Facebook, Instagram, Pinterest, and Youtube. A social hub may or may not contain user-generated content (UGC), but it’s preferred as it is viewed as more authentic and builds trust.

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The 50 User Generated Content Stats You Need to Know

Pixlee

UGC and Brand Influencers. UGC and Brand Loyalty. UGC and Millennials. 59% of millennials claim that they use UGC to inform their purchase decisions about major electronics. Millennials (ages 25 and above) are the biggest content drivers—contributing over 70% of all UGC. 84% of millennials report that UGC on company websites has influence on what they buy. Millennials trust UGC 50% more than original content generated by the brands.

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The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

This guide details how to become verified on Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, and Snapchat. YouTube. To obtain YouTube channel verification, you need to meet eligibility, which includes: You need at least 100,000 subscribers.

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45 of the Best Social Media Analytics Tools

agora pulse

YouTube. YouTube. YouTube. YouTube. YouTube. Curalate is a marketing platform that makes social channels shoppable and leverages user-generated content (UGC). YouTube. YouTube. YouTube. YouTube. YouTube. YouTube.

The Ultimate Guide to Building An Ambassador Marketing Program in 2021

Pixlee

Skyscanner consistently reshares UGC from customers to inspire its followers to plan their next vacation. They respond better to it, and you can use that UGC on your brand’s social media pages for more authenticity and trust. 3) User-Generated Content (UGC).

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The Ultimate Guide to Building An Ambassador Marketing Program in 2021

Pixlee

Skyscanner consistently reshares UGC from customers to inspire its followers to plan their next vacation. They respond better to it, and you can use that UGC on your brand’s social media pages for more authenticity and trust. 3) User-Generated Content (UGC).

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How to Create a Social Media Strategy for Small Businesses

Later

In addition to sponsored posts, Instagram can also be an awesome platform for finding organic user-generated content (UGC) about your products or services. Sharing UGC is a great way to show your products in action, and can act as a valuable third-party recommendation for your brand.

4 Social Commerce Trends to Watch in 2021

Pixlee

Brands like Morphe upload UGC makeup tutorials with shoppable video: Shoppable videos allow people to get details and purchase items directly from the video they’re watching by just tapping on the product being presented.

SMSsummit Interviews the Founders of Canvas+Co

Social Media Strategies Summit

In 2015, Charlene Tassinari + Carly Potock founded YouTube’s first brand strategy team for small-to-medium businesses. In 2018, they built first-of-kind video production solutions for YouTube’s customers.

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9 Tips for Using Social Media Effectively For Your Business

Socialmedia.biz

To get you started on the right path, Sprout Social compiled a roundup of demographic data for platforms like Facebook, Twitter, YouTube, and SnapChat. Known in the digital marketing biz as UGC, user-generated content is a valuable tool for social media marketers.

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10 Social Media Predictions for 2019

agora pulse

Marketers Will Invest Heavily in YouTube Influencers. By reaching out to Influencers on YouTube, brands are getting instant virality for their products. FUN FACT: On average brands pay $2,000 per 100,000 followers on YouTube. Before you approach any YouTube stars to promote your brand, think about the following: ROI. User-generated content (UGC) is content created by unpaid fans which businesses can use to promote themselves. Takeaway: Invest in UGC.

10 Ways to Boost Your Social Media ROI

Social Media Strategies Summit

That said, advertising on Facebook, Instagram, and YouTube almost always generates assured returns since they have a huge, diverse user base. Include user-generated content (UGC) as social proof in ads. UGC is more believable and authentic, not to mention FREE.

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How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

agora pulse

Pulse selected 18 influencers for the campaign, with a focus on diversity, such as YouTuber Louie Castro and Noah Murphy. Marketing your product to Gen Z needs to feature user-generated content (UGC). Even IKEA has a “How to Build” YouTube channel !

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The Definitive Guide to Running a Social Media Contest in 2021

Pixlee

In the brand’s many user-generated content (UGC) contests, Breck’s encourages its customers to share photos of their gardens blooming from seeds they bought on the brand’s site. For instance, Instagram is excellent for UGC collection because of its visual focus. YouTube.

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Inside the bubble: How player-generated content fuels awareness for the NBA

Sprout Social

But what really makes the bubble experiment stand out is its athletes, and NBA players with YouTube channels like JaVale McGee and Troy Daniels are keeping fans entertained both on and off the court. Matisse Thybulle – part time NBA player, full time YouTuber. link] via @YouTube.

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5 Ways Fitness Brands Can Appeal to the Work-From-Home Crowd

Pixlee

Puma’s goal is for its customers to post and hashtag user-generated content (UGC) to help everyone achieve their goals. Alo Yoga has done a great job of engaging with their loyal yoga community by offering free classes on YouTube and Instagram TV (IGTV).

5 Savvy Tips to Find the Perfect Influencer for Your Campaign 

Pixlee

Influencer Alexa Raye’s Nail Dip review and unboxing video on Youtube provides another avenue for Revel Nail customers to learn about the product from a creator they look up to. Plus, UGC is free!

5 Savvy Tips to Find the Perfect Influencer for Your Campaign 

Pixlee

Influencer Alexa Raye’s Nail Dip review and unboxing video on Youtube provides another avenue for Revel Nail customers to learn about the product from a creator they look up to. Plus, UGC is free!

Three Simple Ways to Boost Ecommerce Sales with Influencer Marketing

Pixlee

Rea has come a long way to be able to advertise for such well-known brands, as his YouTube channel is full of detailed cooking videos for those who would like to learn the craft or new recipes. Influencers to Promote Specific Products or Services and Encourage UGC.

Would Consumers Care if Your Brand Disappeared Tomorrow?

Pixlee

These brands consisted of large tech companies such as Google , YouTube , and Microsoft. Creating an authentic approach through the UGC from your most loyal fans is a perfect way to connect with customers. Squaw Valley & Alpine Meadows entices and entertains their audience with contests that feature action-packed UGC. HYLETE incorporates reviews with UGC to inform a well-rounded view of each product.

Why User-Generated Video Content Ups Your Credibility

Convince & Convert

Just take a look at UGC videos that are enhancing the enhancing the news and helping teach new cooking tips. Plus, your business has now cultivated a library of UGC videos that can be used for marketing purposes. In fact, a whopping 84% of millennial consumers reported that UGC has an influence on what they buy. With UGC videos, each user is a unique person and offers an original perspective.

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How to master social media for retail and win more customers

Sprout Social

In fact, the Sprout Social Index 2021™ found titans like Facebook (55%), Instagram (54%) and YouTube (49%) rule British and Irish consumers’ social media habits. Even big retailers like H&M use UGC to show off their products and create a strong community around them.

12 Brands on Pinterest with Awesome Marketing Strategies

Later

Canadian jewelry brand Mejuri keeps their Pins fresh and cool by implementing user-generated content (UGC). And that’s not all, they actually incorporate UGC on almost every single one of their boards.

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15 Instagram Reels Ideas to Post Today

Later

Take a look at your arsenal of content: Instagram, your website, YouTube, blog, Pinterest and look for what you can repurpose. If you have a YouTube video that did really well, think of ways you can condense it to work in a 30-second Instagram Reel.

Influencer Fraud: Does It Still Exist in 2020?

Pixlee

With the rise of YouTube, TikTok , and Instagram , ways to trick the system have emerged on the side. Tarte showcases influencer content alongside UGC to create an inclusive and diverse brand experience. Influencer marketing is here to stay, regardless of travel and in-person events.