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7 NEW Social Media Solutions to Grow Your Business

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Twitter Promoted Videos. Twitter took the guesswork out of video marketing through Tweets. After months of testing, Twitter found that Tweets with videos generated better engagement and more views. When it comes to creating buzz online, it’s hard to keep up.

10 Effective Social Media Options Every Business Should Use

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It only takes a few minutes to sign up for a Facebook, Twitter or LinkedIn account – but maintaining it is another story. Twitter. Now Twitter actually separates your text from the retweet, displaying the original text and linking in a clickable image format below your words. Like Twitter, hashtags on Instagram are a smart way to reach out to people with interests that align with your business.

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Why Twylah Is My Favorite Influential Tool

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Twylah examines your live Twitter stream and selects up to 20 topics that you tweet about the most. To make sure you don’t include such tweets on your Twylah page, Twylah will automatically remove any tweets that you delete from your Twitter stream if you are a premium user.

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To The Crowd #crushIQ

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Jeff Barrett will be speaking at CrushIQ in February with Google, Facebook, Twitter and more. Blog Social Media advertising chrushIQ conference crowdsourcing facebook google plus social media twitterThis is a guest post by Jeff Barrett.

Once Upon a Time With Klout….The Final Chapters

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There are many communities on Twitter, Facebook, G+, etc. However, I will make a case today that will show you that Klout not only sells our data but also engages in activity that is a direct breach of the terms and conditions of Twitter’s public API.

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Building A Real Twitter Community At #SXSW with Nestivity

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We’ve heard it time and time again: Twitter is a great community-building tool. And I agree, in part – there is the potential for Twitter to be a fantastic place for deep, meaningful connections and powerful communities. its nature, Twitter is powerful yet transitory.

Is Klout Really Accessing Your Protected Tweets?

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Over the weekend I checked hundreds of protected Twitter accounts that also were unregistered with Klout. See below three protected twitter accounts with their respective unregistered Klout Profiles, scores and topics. Judge Klout transparency for yourself: Widikidiw – Twitter.

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How (and Why) to Clean Up Your Online Reputation

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It’s particularly easy to overshare on sites like Facebook and Twitter. TwitterTwitter is usually used for posts with a conversational tone. Twitter is also often used to talk to companies.

The Most Remarkable People on Social Media Today

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Billing itself as being “Dedicated to bringing women better care through knowledge and support,” BreastHealthOnline has used Facebook, Twitter, blogs and forums to help women around the world. KELLY KIM Co-founder of Twylah — Twitter Brand Pages for celebrities, brands, personal brands. Top 75 Twitter BadAss Woman. Consultant, college professor, author of Return On Influence and Tao of Twitter. Twitter and Social Media Coach.

Brilliant Minds Behind Intel’s Social Media ~ @Ekaterina

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Twitter (over a quarter million followers!), Lately I’ve focused on individuals who build influence through the effective use of social media.

5 Reasons You Still Need Infographics

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marketing Blog business Consciousness raising Crowdtap Exam (film) facebook Facebook features Infographic social media twitterDigital video content is getting a lot of attention lately and for good reason. Facebook reports that videos uploaded to its platform are clicked 4 billion times every day – and that is just one location. Consumers like the ease, interactivity and fun of digital video content and it is driving up views globally.

The Klout Story – Part 1 – Are You Reading Between The Lines?

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When registering with Klout, you simply authorize Twitter or Facebook to connect to your own Klout account. When connecting your Klout profile to Twitter , you agree to the Terms and Conditions of Twitter.

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Clout vs. Klout – Or the Real Meaning of Social Influence

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Watts was part of a research team that published a report called “ Everyone’s an Influencer: Quantifying Influence on Twitter.” I've done some reading lately which has brought together and focused my theory of marketing through online influencers. Awareness Networks published a white paper entitled “3 Keys to Influence: Understanding and Leveraging Influence.”

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Social Media: The True Impact

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A recent article was published by Texas A&M Engineer Research Magazine and presents some numbers for different social media networks: Facebook and Twitter combined have over 1 billion users.

Social Media Use: Three Big Mistakes Made by Small Businesses

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With user numbers in the hundreds of millions, sites like Facebook , LinkedIn , Twitter , and even Google+ offer small businesses the chance to reach current customers and the opportunity to acquire many more. According to a recent Manta survey , a staggering 90 percent of small business owners are using the web to network with potential customers and promote products and services.

Social Media Contests and Giveaways: A Good Idea or Not Worth It?

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So why is it a good idea to run social media contests on Facebook or Twitter? You can use social networks such as Facebook and Twitter to give away just about anything. Everybody likes free stuff, right? I know I do.

Influence Met Transparency with @Kred

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You can share your Kred on your blog, website, Facebook, Twitter, G+, LinkedIn via links, widgets or even export the chart. Last week major online news channels were reporting the launch of a new influential service offered by PeopleBrowsr called Kred.

Should I Use Periscope for my Small Business?

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One of 2015’s biggest trends on social media and video viewing is Periscope, the live-streaming broadcast tool that is owned by Twitter. marketing Tools Academy Award Streaming media The Terminator twitterConsumer technology is moving so quickly that it seems as soon small business owners master the latest, greatest thing, there is another one that outdates it.

Leverage the Difference Between Online Influence and Popularity to Your Advantage

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When Ashton Kutcher conducts a campaign on national television to get one million Twitter followers, does that justify a high influencer rating? Blog Influence Social Media Altimeter Group Ashton Kutcher Brian Solis influence Justin Bieber klout Kred Matthew Creamer online influence PeerIndex twitterAltimeter Group just released “ The Rise of Digital Influence , A How-To Guide for Businesses to Spark Desirable Effects and Outcomes Through Social Media Influence.”

Social Media Fails: When Good Brands Go Wrong

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Follow her on Twitter @eggmarketing. Social Media AllBusiness.com Azmi v Kirklees Metropolitan Borough Council Big data Bit BizSugar facebook Google Online advertising Susan Payton twitter While there are many articles out there telling you what to do with social media, it’s just as important to understand what not to do. We take inspiration from a few companies that have fallen flat on their faces when it comes to using social media. USAirways Gets Inappropriate.

5 Safe Social Media Tasks for Business Leaders

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Influence Internet marketing Social Media Adobe Photoshop Air quotes Beyoncé Knowles brand Colloquialism Corporate communication Hashtag Meme social media twitterConsumers like leaders to be available to the public eye. A BRANDFog survey found that 82 percent of consumers trust a company more if its leadership engages on social media and 77 percent said leadership’s social media presence makes them more likely to buy.

Manipulating Influence Scores Makes No Sense at All

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First, mass-following is against Twitter’s Terms of Service and second, your twitter stream will get flooded with random tweets that you, and quite possibly your followers, have no interest in. Mass following on Twitter will get your account suspended, and over all you just might lose sight of your true personality about the time when you lose the respect of the Social Media Community.

How to Use Social Media for Marketing Research

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With the sheer amount of information that is constantly streaming across many of the most popular social media services, such as LinkedIn, Twitter and Facebook, having a plan will help to keep your research focused and allow you to organize and act on the information that you obtain. For example, B2B businesses might consider LinkedIn or Twitter as these platforms offer access to a wide range of other businesses and professionals.

5 Ways to Improve Your Online Shareability

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If a person really, really, REALLY liked your content he or she could copy and paste the URL and then open Facebook or Twitter and paste it in there. Blog Internet marketing Social Media advertising facebook Google Instagram linkedin Search engine optimization social media twitter Web search engineProducing content online is a really smart way to garner attention for your personal brand and your small business.

Big Business Spends on Mass Media, While the Media Gets Personal

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News outlets increasingly see the personal as more interesting fodder for their stories, reporting sentiment from Twitter chatter or Facebook “likes” as news to their audiences. In a fascinating display of the emergence of the power of the social medium, CNN speculated that a Twitter war of words might become the new norm in the news world. The article concluded by observing that Twitter and Facebook are changing communications in some very fundamental ways.

Will Celebrities Ever GET Social?

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But what were you trying to accomplish by sending the address of his alleged shooter, George Zimmerman, to your 250,000 Twitter followers? You mobilized a campaign to raise money to support the My Charity: Water clean water project in Ethiopia by asking your Twitter followers to make a donation and spread the word through Twitter and Facebook. You actually engage with your followers on Twitter and reply if someone asks a question or simply just wants to talk.

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Taking Multi-Dimensional Marketing to Next Level

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If you search the internet you will undoubtedly find experts on Twitter marketing, Facebook marketing, video marketing, social media marketing, Pinterest marketing, influence marketing, and so much more.

Do You Use Google +?

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Guest post Internet Social Media facebook Gmail Google Nielsen social media Social network twitter Oh Google+. You had great hopes to become the next big social media site. Has it happened yet? Well, not really.

Paradox of Online Influence

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They measure activity on three networks – Facebook, Twitter and Google+ – but where are the rest of 200+ social media networks if they really want to be a standard? This post was original written for and published on Huffington Post. I spend my time analyzing the world of social media influence and helping clients use it effectively to achieve their marketing and communications goals. I’ve noticed that a hotly-debated topic in the digital world is online influence.

12 Most Common Elements of Effective Social Media Policies

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Use of social media platforms such as LinkedIn, Twitter, Facebook and now Google+ has become prevalent in people’s lives and in their workplaces. Define the purpose of the policy by explaining the definition of “social media,” including platforms such as Twitter, Google+, LinkedIn and Facebook as well as any activities to which the policy applies, like posting, commenting or blogging.

Clever Ways to Use Social Media to Grow Your Business

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Get Smart with Twitter. Your Twitter bio is technically the most important part of your Twitter persona. If you’re feeling especially clever, use a haiku or short poem to write your Twitter bio. In addition: users can now search for local content on Twitter.

Are Social Media Ads Really Worth It?

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Businesses are using Facebook and other major social networks like Twitter and LinkedIn to advertise all kinds of different goods and services. TwitterTwitter allows promoted tweets and targets specific demographics for you.

It’s Time to Stop Focusing on New Technologies

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ComScore recently released a report which revealed that iOS, Android and RIM smartphone subscribers over the age of 18 spent over seven hours on Facebook, and over two hours on Twitter and Foursquare. This post was originally written for and published on Huffington Post. As someone who spends my professional career helping clients benefit from advances in social media, suggesting that it’s time to stop focusing on new technologies might seem like I have lost touch with reality.

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It’s Time to Stop Focusing on New Technologies

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ComScore recently released a report which revealed that iOS, Android and RIM smartphone subscribers over the age of 18 spent over seven hours on Facebook, and over two hours on Twitter and Foursquare. This post was originally written for and published on Huffington Post. As someone who spends my professional career helping clients benefit from advances in social media, suggesting that it’s time to stop focusing on new technologies might seem like I have lost touch with reality.

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Paradox of Online Influence

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They measure activity on three networks – Facebook, Twitter and Google+ – but where are the rest of 200+ social media networks if they really want to be a standard? This post was original written for and published on Huffington Post. I spend my time analyzing the world of social media influence and helping clients use it effectively to achieve their marketing and communications goals. I’ve noticed that a hotly-debated topic in the digital world is online influence.

LinkedIn: Now Multi-Media

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The network has grown exponentially in the past few years, and now has millions of users and can compete with the other social media giants like Facebook and Twitter. Blog LinkedIn Social Media business facebook linkedin Multimedia Online Communities social media Social network twitter

5 Ways to Tap the Power of Online Video Content

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YouTube used to be the go-to spot for online videos but today you also want to be sure you are utilizing the video options on Facebook and Twitter. It seems that consumers simply cannot get enough online video content. Online video consumption is expected to account for 80 percent of the world’s internet traffic by 2019.

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Become Social in Social Media With Jugnoo

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Social Dashboard: monitor and engage directly from your connected Facebook and Twitter accounts. This post was originally writen and published on Huffington Post.

Become Social in Social Media With Jugnoo

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Social Dashboard: monitor and engage directly from your connected Facebook and Twitter accounts. Become Social in Social Media With Jugnoo. This post was originally writen and published on Huffington Post.

Brand Books And Seminars For Word Of Mouth

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Maria Duron is co-founder and moderator of #brandchat - a weekly Twitter chat focused on every aspect of branding that is recognized by Mashable as one the 15 Essential Twitter Chats for Social Media Marketers. Learning is an ongoing process that every business owner partakes in. We tune, adjust, and apply new methods to our business models. But where do we get these ideas from?