Techipedia: Tamar Weinberg

Why Customer Service is the Future of Social Marketing

Techipedia: Tamar Weinberg

With the rise of Facebook’s popularity, the launch of Twitter, and the surge of influence from social news sites like Digg, social media looked to be a great breeding ground for marketers to make their mark. I barely use Twitter for social media myself.

5 People Focused Social and Data Tools You Should Be Using

Techipedia: Tamar Weinberg

Riffle is a tool that lets you learn about Twitter users in particular, so that you can grab at-a-glance data on them as you engage with them on Twitter. I absolutely love people data.

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Trending Sources

Social Media Purism Stupidity is what Gets You Fired

Techipedia: Tamar Weinberg

I recently had a request from a person who wanted to do something that you’d consider grey hat–they wanted to buy Twitter followers. I doubt anyone would get called out for buying Twitter followers. Ten years ago, social media marketing did not exist.

PR Pros: You’re still doing it wrong, even if you have a six figure income

Techipedia: Tamar Weinberg

Plus, I only had a handful of hand curated targeted bloggers, whereas there’s a database of influencers out there in all social touchpoints (blogs, Twitter, Facebook, Instagram, and Pinterest) the tens to hundreds of thousands.

9 Actionable Ways To Prove & Track Your Social Media

Techipedia: Tamar Weinberg

Some goals you may consider could be: Increasing the number of followers on Twitter or Facebook by 20% over 12 months. FollowerWonk is a fantastic tool (free if you have a SEOmoz subscription ) which really allows you to analyse twitter users but also keep tabs on your own account.

How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Let’s imagine your blog, brand, or business operates a wide variety of social media from the likes of Facebook and Twitter to StumbleUpon and Instagram. This is a guest post by Andy Havard.

17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

Jason’s Little Known Social Media Secret : I don’t really let most people in on the fact that I use Tweetspinner.com (editor’s note: read my Tweet Spinner review , aff links included) to help me manage my Twitter followers. With Twitter, however, you can use Refollow.

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Follow Straight North on Twitter for industry insight and conversations. [ This is a guest post by Harrison Jones. Onsite optimization of websites is the most important factor in ranking better in search engine results.

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20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

There’s a big difference between saying, “Join us on Twitter,” and saying, “Join us on Twitter and receive up to 50% exclusive savings.”. This ties back to #10: you want people to follow you on Twitter for deals, like you on Google+ for industry insight, etc.

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How to Select an Interactive Marketing Agency

Techipedia: Tamar Weinberg

Follow Brad on Twitter. [ This is a guest post by Brad Shorr. Check out his earlier posts on How to Hire Your Social Media Marketing Partner and How to Hire Your SEO Partner.

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How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

For example, even simple things such as your Twitter background should match your brand colors. This is a guest post by Lucy Hunt. In the past, maintaining consistent branding was a much less complex exercise than it is today.

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Email Overload: The Secret to Getting Inbox Zero Every Time

Techipedia: Tamar Weinberg

Emails about new followers on Google+, new DMs on Twitter, new newsletters from my favorite bloggers, cron job notifications, HARO emails — these emails are being auto-archived.

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How to Build the Perfect Facebook Fan Page, 2011 Edition

Techipedia: Tamar Weinberg

You can follow Tim on Twitter or on Facebook. This is a guest post by Tim Ware, owner of HyperArts.

15 Tips To Optimize Your LinkedIn Initiative

Techipedia: Tamar Weinberg

If you connect your Twitter account, you can even cross-post to Twitter. Remember, this isn’t Twitter, so it’s okay to send back a private message letting your connections know that you appreciate them. This is a guest post by Lior Levin.

The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

Later, several other websites such as Classmates.com and Friendster contributed to the development of social networking to help reach our present day scenario, where we see the domination of Facebook, Twitter, LinkedIn, and Google+. This is a guest post by Babu M. Varghese.

Attack of the Consumer! The Many Ways Consumers Can Put You Out of Business Online

Techipedia: Tamar Weinberg

Follow him on Twitter @rodnitzky or visit his AdWords blog. This is a guest post by David Rodnitzky. Having the best prices and largest selection of products means nothing on the Internet if you don’t back it up with incredible customer service.

QR Codes, Email, and Mobile Marketing: Tools for Small Businesses to Compete Digitally

Techipedia: Tamar Weinberg

Recently named #108 on the 2011 INC 500 report, you can get more great insights from Signal on Twitter , Facebook and on their blog. [ This is a guest post by Julian Rockwoord, a product manager at Signal. For small businesses, marketing often takes a back seat to day-to-day operations.

How to Hire Your SEO Partner

Techipedia: Tamar Weinberg

Follow Brad on Twitter. [ This is a guest post by Brad Schorr. Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. It is also one of the most perplexing.

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5 Things I’ve Learned from Running BizSugar

Techipedia: Tamar Weinberg

Just a couple of the initiatives we’re currently working on are integrating Facebook and Twitter logins, and adding more community features. This is a guest post by Anita Campbell.

When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

But it’s rare to see such fan love on Facebook and Twitter. On Twitter, NBA reporter and blogger Alex Kennedy gave the following hashtag love to his 20,000 followers: And a milestone doesn’t necessarily have to end in a zero. or “Make sure you also follow us on Twitter!”

How Social Media is a Lot Like Dating

Techipedia: Tamar Weinberg

It’s not fun on a date, and it certainly isn’t fun to listen to someone on Twitter only talk about themselves. Using Twitter and Facebook to promote a blog post is great, but make sure to mix it up with other news and topics as well. This is a guest post by Shannon Evans Suetos.

How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

Content creation is original text, images, video or HTML content created for publication on Twitter, Facebook, the company blog, etc. It’s about finding the right Twitter followers, managing a Facebook ad campaign, and attracting blog subscribers and members of LinkedIn Groups.

The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

To directly contact Manroop to discuss how you could potentially benefit from an animated web video visit the studio’s website and connect with Qudos Animations on Facebook and Twitter ! . This is a guest post by Manroop Takhar.

How to Show the World the True Rock Star You Are: 3 Social Media Bragging Techniques

Techipedia: Tamar Weinberg

Here a few useful tools to make sharing easy and fast: Tweetstimonials : This plugin for your website allows you to showcase testimonials and shout outs that your fans and followers post about you on Twitter. Even that tiny Twitter bio counts! This is a guest post by Amy Porterfield.

The New Dilemma: Social Media Exposes Us to Too Much, Too Often

Techipedia: Tamar Weinberg

The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. Services like Twitter and Technorati have made it easier than ever to discover the personalities, influencers and top content sources in any niche.

Why Hiring a Marketing Department Has Changed—5 Subjects a Business Owner Must Now Consider in Every Interview

Techipedia: Tamar Weinberg

Even if you do not know much about it yourself, check for these qualities and these answers: At the very least, someone hoping to get a job with your company should have a Facebook, Twitter, and LinkedIn account. This is a guest post by Amanda DiSilvestro.

How to Turn Traffic into Revenue

Techipedia: Tamar Weinberg

Twitter support services in North America for $100MM+ revenue firms. Twitter consulting services in North America for $100MM+ revenue firms. How many people are interested in talking about septic tank repair on Facebook, or root canal procedures on Twitter?

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Don’t cross promote to Twitter (offer a different incentive on Twitter). Don’t just broadcast the same messages to your Twitter and Facebook followers. Some people only use Facebook, some only Twitter, and some neither of the two.

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How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

In addition to sending them an email, friend them on Facebook, become a fan of their page, and follow them on Twitter. Twitter: I have a list on Twitter called “Top Parent Twitterers” where I am constantly adding some of the most active and popular parent bloggers.

Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

Twitter usually scoops news outlets like CNN, and LinkedIn can open the door to your new dream job. What are they offering that Twitter, Facebook or LinkedIn isn’t offering? You can also follow Shannon on Twitter @ShannonEvansSM. This is a guest post by Shannon Evans Suetos.

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Triple Bottom Line Thinking for Social Media

Techipedia: Tamar Weinberg

Although some communications professionals may think that triple bottom line social means using Facebook, Twitter, AND LinkedIn, we’re going to take a little bit more of a philosophical approach than that. This is a guest post by Adam Leiter.

Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM. Most influential Twitter accounts associated with this article. Twitter Influential Steven DiMartino.

2013: The Rise of Customer Service Marketing (and Techipedia’s New Direction)

Techipedia: Tamar Weinberg

Moreover, we live in a real time society now, thanks to Facebook and Twitter. The social media marketing landscape has changed in the past 3 years. With intermittent signal, you’ll struggle to build momentum around your product or service.

The Significance of a Social Media Revolt: How Binders Full of Women Exploded

Techipedia: Tamar Weinberg

What makes social media the perfect medium for motivating both undecided and apathetic female voters is that 57% of Facebook users are female and 55% of Twitters users. The same movement has a Twitter account, @RomneyBinders , which has another 33,000 followers.

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

For me, it’s just asking, via email, Twitter, or Facebook. That means making comments on my blog posts, interacting with me on FriendFeed or Google Buzz, and sending me notices on Twitter. They can use any channel they would like – email, Facebook, Twitter, etc.

Forget About SEO and Do This Instead for Traffic: Much More Effective and Quick Results

Techipedia: Tamar Weinberg

You can actively market a freebie giveaway on Facebook and Twitter, providing readers an incentive to either “Like” or “Tweet” your website or message. Social media is free and readily available platforms like Twitter and Facebook make it relatively easy for anyone to join and utilize.

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The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Twitter Following a user and then unfollowing them before they have a chance to follow back. Consistently using your Twitter stream for nothing but self-promotion and ego. This is much more bothersome when the request comes via IM or email and not on Twitter itself. on Twitter.

The Social Side of Brand Management

Techipedia: Tamar Weinberg

For instance, if my business was named Example, and I wanted to see what has been said about Example on Twitter, I would do the following: site:twitter.com “Example”. Visit with Chris on Twitter or on Google+. [ This is a guest post by Chris Birk.

How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

Facebook Pages do not allow background images like Twitter, Myspace, and other services. Jesse Stay is a consultant who specializes in the integration of social APIs such as Twitter and Facebook.

How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

Powerhouse networks like Facebook and Twitter can be used to promote specific trials to targeted demographics while significantly lowering the cost per patient. Twitter Analytics. Users are also able to save their favorites and share relevant information on clinical trials with others over Facebook and Twitter.