Debbie Weil

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Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

SME also pushes out updates on the new stories via Twitter and Facebook. I’ve known Michael Stelzner , the man behind the popular online magazine Social Media Examiner , for years. So I was delighted to get a review copy of his new book Launch: How to Quickly Propel Your Business Beyond the Competition which lays out the secrets of Social Media Examiner’ s success. The secret?

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Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

SME also pushes out updates on the new stories via Twitter and Facebook. I’ve known Michael Stelzner , the man behind the popular online magazine Social Media Examiner , for years. So I was delighted to get a review copy of his new book Launch: How to Quickly Propel Your Business Beyond the Competition which lays out the secrets of Social Media Examiner’ s success.

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What Does It Mean to “Know” Someone?

Debbie Weil

They may be a longtime newsletter subscriber, or we’ve interacted on Twitter or via a Facebook group or on this blog. I posted a "gentle heads-up" on my Facebook page to announce that I’m slowly weeding out "friends" I don’t "know" or at least have some connection with. As I put it: "I joined fb four years ago and initially said yes to every request. Not clear enough.

What Does It Mean to “Know” Someone?

Debbie Weil

They may be a longtime newsletter subscriber, or we’ve interacted on Twitter or via a Facebook group or on this blog. I posted a "gentle heads-up" on my Facebook page to announce that I’m slowly weeding out "friends" I don’t "know" or at least have some connection with. " Oops. Not clear enough. So what does "know" mean?

Free for 36 hours: The (Updated) Corporate Blogging Book is $0.00 on Amazon

Debbie Weil

My premise is that blogs, far from being overshadowed by Facebook or Twitter, are the hub of an effective content marketing strategy. Amazon is capturing headlines again as the company bullies its way into book publishing - as distinct from book selling. But there are some bright spots for self-published authors. You can run occasional ( very occasional ) $0.00 promos for your book.

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10 Years Ago Today! My 1st Article About Blogging

Debbie Weil

The updated digital edition (with a new preface, a new section on Twitter and much more) is now available on Amazon Kindle. The talk is now of Facebook and Twitter; yet the concept is the same: open the gates, come down from the mountain and listen, really listen, to your customers and let them talk back to you - even if it’s not what you want to hear. Whew. Lots more TK.

Why I Attend Seth Godin’s Live Events

Debbie Weil

This asset consists of close to 10,000 followers on Twitter, some 7,000 e-newsletter subscribers and about 5,000 blog readers, give or take. I’ve attended a handful of Seth’s live events over the past decade (cf Why I like Seth Godin’s quirky workshops from 2005) and always come away recharged. Today’s was dubbed a practicum on the future of book publishing. Groan.

Secrets of Success Behind Blogging Success Summit

Debbie Weil

The way Mike and the rest of the team at Social Media Examiner have created buzz around this online conference exemplifies what effective blogging is: great content, presented on a well-designed blog, repeated consistently and spread seamlessly via other social media platforms like Facebook, Twitter and LinkedIn. 2, 2011 is that it’s a great topic and one I sincerely believe in.

What Is the Definition of a Book?

Debbie Weil

Embedded in the app, along with the text of the book, are short documentaries, video interviews with the author, infographics, animations, and a section where the reader can type notes as well as add to a live Twitter stream based on a hashtag for the book. How to Use Twitter Hashtags Inside Your eBook Galley Cat interview with Aziz - April 14, 2011 What, in fact, defines a book?

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What Is the Definition of a Book?

Debbie Weil

" Embedded in the app, along with the text of the book, are short documentaries, video interviews with the author, infographics, animations, and a section where the reader can type notes as well as add to a live Twitter stream based on a hashtag for the book. How to Use Twitter Hashtags Inside Your eBook Galley Cat interview with Aziz - April 14, 2011 7, 2011. The app is $11.99

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Newsjacking: David Meerman Scott’s New Book on Real-Time PR Is Released in Real-Time

Debbie Weil

Here’s our Q & A that we did moments ago via Twitter. David Meerman Scott often writes with great clarity about stuff that the rest of us are thinking about but haven’t gotten around to articulating. His newest book, Newsjacking , released today, is no exception. Two things are notable about Newsjacking : 1. the topic is real-time PR and how to get it. More on that below.

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Newsjacking: David Meerman Scott’s New Book on Real-Time PR Is Released in Real-Time

Debbie Weil

Here’s our Q & A that we did moments ago via Twitter. David Meerman Scott often writes with great clarity about stuff that the rest of us are thinking about but haven’t gotten around to articulating. His newest book, Newsjacking , released today, is no exception. Two things are notable about Newsjacking : 1. the topic is real-time PR and how to get it. More on that below.

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Wake Up and Write For Your Existing Readers (Don’t Look for Readers Later)

Debbie Weil

But it does NOT mean you need 10k followers on Twitter. Seth Godin reminds us - again - of the new way to think about writing a business book. You are writing for the fans and followers you already have. Your tribe. They are the ones who will celebrate with you and kick off word-of-mouth sales if you set your launch price on Kindle at $0.00. Not the other way around. And it is broken.

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Context vs. Content: What Sells Your Book

Debbie Weil

Were you online, on a social network like Facebook or Twitter, where it required no more than a couple of clicks to download the book in digital format to your favorite e-reader? Context is one of those words that sparks a multidimensional image in your head. Who recommended the book to you? That counts for a lot. Where did you hear about the book? How do you prefer to read a book? 16, 2011.

My Three Words for 2012: Alignment, Quiet and Compassion

Debbie Weil

That means no more wandering down the rabbit holes of email, Twitter and Facebook for hours at a time. Inspired by a number of other bloggers and authors, including Chris Brogan ( Temple , Untangle , Practice ), Jonathan Fields ( Serve, Inspire, Transcend ) and Chris Guillebeau ( Finishing ), I am starting 2012 with three words. More about that in a minute. First, my words: Alignment. Quiet.

Do You Know Your Social Media Sweet Spot?

Debbie Weil

Then they want to be able to broadcast their contribution to their own followers on Twitter or Facebook and to be recognized as smart or clever or funny - even if they are not the ultimate winner. Your sweet spot is where what YOU want to achieve using social media coincides with what your audience wants. It’s not as easy to find this spot as you might think. Most organizations are engaging in one-way news-dispersing conversations on their Facebook pages. " They were in the process of rewriting and updating their values for the advocacy group’s 40th anniversary.

Sweets and Tweets: Tony Hsieh Isn’t the Only One Delivering Customer Happiness

Debbie Weil

Facebook and Twitter are just tools, he said. Forget shiny object syndrome. Does the widespread adoption of social media mean that companies are doing business in a better way by listening more closely and interacting with customers? Zappos CEO Tony Hsieh is well known for delivering (aka selling) customer happiness as opposed to shoes or other apparel. It makes you happy to buy from Zappos.

Why Writing a Corporate Blog Can Be Fun (and Profitable Too)

Debbie Weil

But with the ick factor not a concern, corporate blogs are an awesome tool for networking (especially when turbo-powered by its new best friends Facebook and Twitter). Kudos to my newest guest blogger Susan Harris for her post below explaining exactly why being a corporate blogger can be fun. Read on for the dirt on corporate blogging. Sorry, couldn’t resist. Then another. The Writing.

Bill Gates Hires Me For CEO Blog and Twitter Coaching!

Debbie Weil

The Value of Twitter for Real-time Crowdsourcing

Debbie Weil

Too Fat to Fly… But Not to Blog, Twitter, Kvetch

Debbie Weil

Get Your Account Verified on Twitter

Janet Fouts

Getting a verified Twitter account is easier than it seems. Social Media Networks Social Media Tips and Tricks Twitter strategy TwitterFollow this guide to getting your own account verified.

Eleven Ways to Rock Your Twitter Chat Guest Slot

Spin Sucks

Preparing for a Twitter Chat? With dozens of participants and hundreds of tweets over the course of the hour, Twitter chats can be overwhelming. Erika Heald put together some recommendations for how to get the most out of your Twitter Chat guest slot. The post Eleven Ways to Rock Your Twitter Chat Guest Slot appeared first on Spin Sucks.

How to Identify Popular Hashtags on Twitter

Spin Sucks

If you are yet to explore this avenue, Jack Danielson shares four proven ways to find trending topics on Twitter that people in your niche are actually discussing about. The post How to Identify Popular Hashtags on Twitter appeared first on Spin Sucks. Social Media Twitter hashtag Hashtagify.me Comments Thanks! by Jack Danielson Thank you, Paula. I’m glad you liked the post.

The 32 Best Twitter Marketing Tools

Webbiquity SMM

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s This is my favorite tool for building our audience on Twitter.” 11) Twitter Analytics.

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#ContentChat Twitter Chat Recap

Spin Sucks

The post #ContentChat Twitter Chat Recap appeared first on Spin Sucks. This week, Gini Dietrich participated in the weekly #ContentChat, hosted by Erika Heald. They discussed the PESO model, content for PR pros, and more. Related Stories Please Embrace Owned Media and Help Alleviate a Pet Peeve Podcasting: The New Frontier for Women Bloggers The Wheel and Spoke Model of Content Marketing.

Agency Leads Must Absolutely Use Twitter

Spin Sucks

A few weeks ago, a client asked if we should try Twitter Lead Generation Cards for their business. Just Follow on Twitter? This very reason—and the fact that social media has helped me grow this business in ways I never could before 2007—was why I laughed out loud when I read, “ PR Agency Leads Should Only Follow On Twitter.” She also found it on Twitter.

The Future of Twitter

Proactive Report

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. So what does this signify for the future of Twitter? Apparently brands don’t consider Twitter as sexy as Instagram or Snapchat.

10 Commandments for Twitter

Janet Fouts

Twitter is such a simple communications tool, yet people seem to really struggle with how to tweet. I guess that’s why my Twitter etiquette post is so popular. While the title of this post is somewhat tongue-in cheek, I really wanted to simplify the best practices for Twitter to their most basic form. Social Media Tips and Tricks Twitter strategy

Twitter’s enhanced analytics dashboard

Janet Fouts

Twitter has been slowly improving their analytics features for profiles and ads and it’s been very interesting to see. The new analytics dashboard shares top tweets, mentions, Twitter cards and followers on a month by month basis. To find yours, go to Twitter and log in, then click analytics on the drop-down menu under your profile, or just got to analytics.twitter.com.

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

Twitter is a remarkable social media platform for your business. But if you’re new to Twitter it can be more than a little confusing. An effective Twitter presence starts with understanding how it works. To see your Twitter Home feed, click on Home: . Replies show up in your Twitter Home feed and the Twitter feed of the person to whom you are responding to.

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

Twitter is a remarkable social media platform for your business. But if you’re new to Twitter it can be more than a little confusing. An effective Twitter presence starts with understanding how it works. To see your Twitter Home feed, click on Home: . Replies show up in your Twitter Home feed and the Twitter feed of the person to whom you are responding to.

8 Twitter Bio Ideas to Attract More Followers

Sprout Social

How much time did you put into creating you Twitter bio? You don’t have to spend hours crafting your Twitter bio, but you should put more effort into it than most brands realize. Instead of just going through the motions to get it done, follow these tips to create a Twitter bio that serves as more than just a placeholder. The Pieces of Your Twitter Profile.

Twitter Best Practices For 2016

Firebelly

Brands ask their customers for a lot on Twitter—follows, likes, retweets—all the time, but they’re awful about returning the love. Check out my three Twitter best practices for 2016 and beyond! Twitter Best Practices For 2016. Study after study after study has shown that brands do a dismal job at responding their customers on Twitter. How can this be remedied?

Does My Business Need to be on Twitter?

yMarketingMatters

As previously discussed in my post “Which Social Media Channels Should I Use For My Business?” , I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel. There are about 1 billion registered Twitter users, with 241 million monthly active users. The average Twitter user has 208 followers. Build credibility.

5 Keys toward Creating a Killer Twitter Audit

agora pulse

Is it time for a Twitter audit? That’s why it’s important to conduct an assessment of your Twitter marketing efforts. Here are five keys to a killer Twitter audit. Like all your communication channels, Twitter needs to represent your brand’s mission and values. What’s often left out of a Twitter audit is direct messages (DMs) with your followers. Probably so.

Meet 7 Twitter Influencers Who Follow Millions

Ari Herzog

How do you know if you are following one too many people on Twitter? What Twitter tools do you use to manage your relationships; and does the tool matter? I asked these questions to seven Twitter users who collectively follow 2.3 Twitter lists are like Google+ circles. Because I use Twitter as a way to meet and connect with new people, why not follow a lot of people?

10 Twitter Tools You’ll Actually Use

Sprout Social

Twitter marketing involves a lot of moving parts. As you can imagine, doing all of this within the native Twitter app can be frustrating, to say the least. There are hundreds of Twitter tools out there you could try, but that doesn’t mean your business needs them. What tends to happen is you read a list of 200 must-try Twitter tools, then rush to sign up for all of them.

Can You Really Use Twitter for Sales?

agora pulse

Twitter is well-known for learning about breaking news, sharing funny GIFS , and connecting with friends. But for businesses, Twitter is an opportunity to build relationships with customers and cultivate brand awareness. So is it really possible to use Twitter for sales? Research reveals that 80% of Twitter users have mentioned a brand in a tweet. Selling on Twitter.

How to Take Advantage of the Google-Twitter Partnership

Saying It Social

Information about the Google-Twitter Partnership and how your business can take advantage of the new possibilities it provides. The post How to Take Advantage of the Google-Twitter Partnership appeared first on. Digital Marketing Google-Twitter Google Real Time Marketing SERP Tweets twitter Twitter Marketing