You Can’t Manage What You Can’t Measure! Social Media Analytics
Harp Interactive
MARCH 31, 2010
Views (videos, ads, rich images). Trendrr : A shareable and intuitive tool to measure the viral aspect of social media campaigns. Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc). Influence of a fan or follower (their fans and followers). Referring traffic to your website.
Let's personalize your content