Jon Loomer

DECEMBER 26, 2023

Use this strategy for coming up with video ideas… You may know I’m publishing at least one video every day of 2023 , which means I only have a few days left before I reach that goal. Inspiration for videos can come from client calls, questions from my community, or conversations that we have in Strategy Sessions.

Video 141

Video How To List Publishing 141

Sprout Social

NOVEMBER 18, 2020

There are so many elements that go into social media videos including subtitles, length, details and sound. Here you’ll find all the resources you need from the basics of establishing a social video strategy, to analyzing your results and refining your approach. Social Media Video Basics. Instagram Video Tips.

Social Media 109

Social Media Video Strategy Tips 109

Jon Loomer

JANUARY 3, 2024

Here’s how publishing a video every day helped me grow on TikTok… I first committed to short-form video with TikTok in mind in September of 2022. With a combination of a crazy number of videos and some ads during the final three months, I grew to 5,700 initial followers. We see this with Meta ads, too.

Video 133

Video Publishing Course Platform 133

Jon Loomer

NOVEMBER 29, 2022

You may know that I have fully embraced short-form video during the past couple of months. First, I’ll tee this up with what I’m doing right now — a strategy that will feel wrong to many. I now focus first on short-form video. I make time for recording and editing videos. Each video is a minute long.

Video 200

Video Marketing ROI Buy 200

Jon Loomer

JULY 5, 2023

But in some cases, it may benefit you to adjust the bidding strategy to get better results. Of course, this is an advanced strategy. But, let’s dig into this to give you a better idea of how each bid strategy works and why you might use it. Watch Video I recorded a video about this, too.

Advertising 166

Advertising Strategy Cost CPA 166

Social Media Strategies Summit

DECEMBER 29, 2022

A communications strategy sets out how you reach, engage, and convert your target audience, including: Who they are. Social media for government should form an integral part of any agency’s communications strategy, with 82% of Americans having profiles on at least one social platform. Why you’re talking to them. How you talk to them.

Strategy 130

Strategy Press Release How To Collaboration 130

Convince & Convert

DECEMBER 13, 2023

Luckily, that’s where videos come in handy as the perfect medium to propel your ideas into the world, making the intangible sound compelling. However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience.

Social Media 150

Social Media Video Feed Feedly 150

Jon Loomer

JANUARY 16, 2023

So, I jumped into ChatGPT with the goal of having it develop a Facebook ads strategy for me. You can’t just ask it to generate a Facebook ads strategy without helping it understand what you’re trying to do. What would a video look like? Could it generate a video script? ChatGPT did not disappoint.

Strategy 208

Strategy How To Facebook Training 208

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. We’re not limited to TV-style ads or perfectly polished educational videos.

Video 144

Video Social Media Strategy Film 144

Pam Moore

APRIL 2, 2024

Top 10 AI Marketing Strategies You Need to Know In today's digital age, innovation is at the forefront of every successful marketing strategy. Understanding the Power of AI Before diving into specific strategies, it's essential to grasp the transformative power of AI in the marketing realm.

Strategy 78

Strategy Marketing Analysis ROI 78

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. You need to have a solid strategy in place, which is where we come in. You need to have a solid strategy in place, which is where we come in. Understand the TikTok Algorithm.

Strategy 175

Strategy Marketing Banking Influencer 175

Keyhole.co

MARCH 4, 2024

What makes Netflix’s social media strategy successful? Let’s look at what goes into making Netflix’s social media strategy a raging success: 1. Ultimately, this content marketing strategy helps them increase their conversions. Netflix on Twitter On Twitter, Netflix follows a rather fascinating strategy. on Facebook).

Analysis 98

Analysis Social Media Strategy Meme 98

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Why use video for social media?

Social Media 246

Social Media Video Company Content 246

Jon Loomer

APRIL 24, 2023

I’ve consistently published short-form videos to TikTok, Facebook Reels, Instagram Reels, YouTube Shorts, and LinkedIn for most of the past six months and change. First, I’ll explain the nature of my strategy. Let’s go… The Strategy This commitment to short-form video began with TikTok on September 30, 2022.

Platform 177

Platform Video Instagram YouTube 177

Jon Loomer

SEPTEMBER 5, 2023

It’s the typical excuse for not publishing videos… Get outta here with that nonsense. I’ve published at least one video every day this year. Each video takes an hour, start to finish (scripting, recording, editing, scheduling, everything). I host a weekly strategy session and webinar. Your problem isn’t time.

Video 123

Video Hosting Publishing Issues 123

Sprout Social

JANUARY 29, 2024

In the past few years, users traded glossy, retouched photos for lo-fi videos and photo dumps. Just because a network was the foundation of your strategy in the past, doesn’t mean you won’t need a new cornerstone moving forward. Diversifying your network strategy You know which networks are considered most relevant to your industry.

Social Media 112

Social Media Strategy Exercises Retail 112

Ignite Social Media

DECEMBER 19, 2018

Create engaging video. As you focus on your brand’s social media strategy development for the new year, ensure that video is part of your content mix. A recent study by Brightcove shows that 85% of millennials have purchased a product after watching a video. So, how to do you create engaging video content?

Video 145

Video Social Media Strategy Case Study 145

Oktopost

MARCH 11, 2020

Video content is taking over social media as people all over the world watch and engage with video more than other types of content. B2B marketers who want to keep up are using video production tools, such as PowToon and Promo, to enhance their video marketing strategy and create more videos than ever before.

YouTube 113

YouTube Video Strategy Knowledge Base 113

WebInKnow

APRIL 23, 2020

Video is a fabulous way to build fans of your business. I’d like to share three video strategies that you can implement right now to reach your existing and potential customers and turn them into fans. That’s especially true given the current pandemic when we can’t meet people in person.

Video 98

Video Strategy Meeting YouTube 98

Jon Loomer

APRIL 19, 2023

In this post, let’s discuss what advertisers normally do, the problems with that approach, and how you can do better with a Slow Burn strategy. A Slow Burn approach is built into your strategy from the moment you publish an ad set. Watch Video I recorded a video about this, too. They are also risky.

Strategy 180

Strategy Facebook Cost Campaign 180

Convince & Convert

JULY 14, 2021

But how to create an effective Instagram marketing strategy? Planning your social media strategy around yearly holidays and observance days has lots of benefits, from making it easier to organize to achieving higher visibility and engagement. Great tools can make all the difference to your Instagram strategy. users back in 2020.

Instagram 217

Instagram Strategy Marketing Upcoming 217

Ignite Social Media

MAY 26, 2022

Adopting a future-proof social media strategy will help you stay ahead of the curve. But there are a few things you can do to make sure your strategy is ready for anything — even for the future of social media marketing. Now, what can you do to make sure your social media marketing strategy remains effective in the years to come?

Social Media 156

Social Media Strategy Marketing Influencer 156

The Realtime Report

AUGUST 25, 2020

Marketing Strategies. Having a social media strategy in place can help grow your company. This is known as SEO (search engine optimization) and there are many strategies you can use to optimize your business’ presence online. SEO strategies will be discussed later in this article. Create a Social Media Strategy.

Small Business 251

Small Business Social Media Strategy Marketing 251

Bill Hartzer

JANUARY 23, 2024

Munch’s annual state of short-form video 2024 report has just unveiled a surprising twist in the video content distribution preferences of businesses. Diving into Munch’s Video Insights Munch, a powerhouse AI-powered automation platform, has pulled back the curtain on the state of short-form videos in 2024.

Report 94

Report Platform Video Film 94

Keyhole.co

JANUARY 20, 2024

Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? One example of a brand using this strategy is Instant Pot. The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Oktopost

AUGUST 26, 2019

Way back in 1980, The Buggles famously sang that “Video Killed the Radio Star.” It took time for technology and bandwidth infrastructure to iron out the buffering and quality issues that made streaming video somewhat underwhelming in the early days of the internet. Video is swiftly becoming the media of choice for online consumers.

B2B 111

B2B Video Strategy Marketing 111

Jon Loomer

OCTOBER 12, 2021

Facebook advertisers can use bid strategies to help control how Facebook spends your budget in the ad auction. The primary bid strategies are as follows: Lowest Cost. The problem, of course, is that most advertisers don’t understand when and how to use these bid strategies. How to Use Minimum ROAS Facebook Bid Strategy.

Cost 202

Cost CPA Strategy Facebook 202

Social Media Today

JULY 6, 2022

The 31-page guide provides a range of helpful insights and notes on how to maximize your Facebook video strategy.

Video 188

Video Publishing Marketing Strategy 188

Ignite Social Media

JUNE 28, 2022

You’re probably here because you’re looking for ways to spice up your brand with the best video content, right? As the Original Social Media Agency in the US , we’ve been here long enough to know how brands often struggle with keeping up with the latest trends — in today’s case, video content. .

Video 146

Video Content Marketing YouTube 146

Keyhole.co

MARCH 26, 2024

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. However, it still employs smart social media strategies to draw and retain followers. Instagram: 10.3 million Facebook: 15 million YouTube: 17.6

Construction 52

Construction Social Media Strategy Collaboration 52

Jon Loomer

OCTOBER 7, 2020

Video is big on Facebook. Not only is video popular and engaging, but Facebook prioritizes it in news feeds. If you’re utilizing videos, you need to create Facebook video engagement custom audiences. Understand that this isn’t just about video ads. 15 seconds-plus or completed the video (ThruPlay).

Engagement 207

Engagement Video Facebook How To 207

Hootsuite

DECEMBER 12, 2023

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. But you should at least have an outline of a strategy.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Writtent Blog

DECEMBER 20, 2023

Creating a content marketing strategy that incorporates customer research, quality content, and methodical distribution is key to successful inbound marketing. Use these steps to create a content marketing strategy that will take your business to the next level. What’s Your Content Marketing Strategy? How well is it working?

Strategy 98

Strategy Content How To Marketing 98

Keyhole.co

MARCH 24, 2024

The feed is filled with videos showcasing the unique experiences Airbnb offers, like a sleepover in the hidden library of St. Airbnb guests tweet pictures and videos of their stays and talk about their experiences, which the brand regularly reposts on its profile. What makes Airbnb’s social media strategy successful?

Communities 59

Communities Social Media Strategy UGC 59

Sprout Social

AUGUST 2, 2022

One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. Short-form video.

YouTube 139

YouTube Trends Strategy Content 139

Jon Loomer

NOVEMBER 6, 2022

I am deeply invested in short-form video. I’ve long resisted video creation in every form. Let’s take a closer look at what held me back, what I’ve done so far, and my future plans for short-form video. My video efforts have been few and far between. Sometimes I’d turn a podcast into a video.

Video 187

Video Instagram Meme Facebook 187

Oktopost

JUNE 20, 2023

In this episode of Behind the Post, host Olivia Messina sits down for a solo episode to discuss strategies you can implement if advocacy shares start to dip. A specialist in video content creation, when she’s not creating content and managing socials, Olivia can be found developing her personal brand, reading, or getting a quick workout in.

Strategy 118

Strategy B2B Apple Hosting 118