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22 influencer marketing statistics to guide your brand’s strategy in 2023

Sprout Social

To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories. Influencer marketing advertising statistics Social media advertising is also a big part of influencer marketing. Learn more about the industry and its projections for the future.

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The social media customer service statistics brands need to know in 2022

Sprout Social

In this piece, we’ll discuss leading s ocial media customer service statistics and how to use them to build stronger relationships in 2023. With a tool like Sprout Social, customer care teams can organize and filter incoming messages across platforms, triage responses and view critical customer information all in one place.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What are social listening tools? First things first, though.

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7 statistics that prove the importance of social media marketing in business

Sprout Social

With tools like Sprout Social’s Smart Inbox , which collects inbound messages and brand keyword mentions, brands can ensure that they don’t miss out on meaningful engagement opportunities. In addition to having inbox management tools, marketers need a solid strategy to deliver top-tier, responsive customer service.

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How to build a competitive analysis report with examples and tools

Sprout Social

In this guide, we’ll explore how competitive analysis reports benefit your business, how you can build effective reports, the areas to focus on and competitive reporting tools. Benefits of a competitive analysis report A competitive analysis report serves as a tool for competitor benchmarking. What is a competitive analysis report?

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Luckily, you can choose from a variety of Twitter analytics tools to help you do this. Which are the best Twitter analytics tools with which to get started? Don’t count Twitter out. Here’s a handy list! Twitter Analytics.

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10 Pinterest statistics marketers must know in 2019

Sprout Social

According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. With a little help from a tool like Sprout Social , you may even find out exactly where your audience comes from and tailor your content accordingly. So, what does this mean for your brand? Are you active on Pinterest yet?