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Sysomos Acquired By Marketwire

Dave Fleet

Jive Software. Now we’re seeing another significant player in a similar move, as Toronto-based Sysomos is acquired by news wire service Marketwire. First reported by the Startup North blog , the news was later confirmed by Sysomos, although their blog comment and tweet have both since been deleted. Acquired by. April 2010.

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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

nBA Pulse, from newBrandAnalytics , is cloud-based software that helps brands gain real-time visibility into social media’s trending topics and see conversations that might impact their brand and product reputation. Marketwire/Sysomos: Social Communications & Analytics for 70% of the Fortune 50. nBA Pulse Dashboard.

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What every consultant should know about social media analytics

Sherrilynne Starkie

And of course, software skills are paramount. Social listening tools such as Cision, Sysomos, Reddit Keyword Monitor Pro, Streamview for Instagram, Keyhole and Snapalitics, among others. Storytelling is important when it comes to creating reports that paint a picture of the story being told in the numbers.

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How a social media consultant can help your business

Sherrilynne Starkie

Most use a combination of 20 to 30 software programs and tools in their work. These tend to include the following: Data and insights such as Google Analytics, Sysomos, Sprout Social, Facebook Insights, Twitter Analytics, etc. The tools that a social media consultant brings to a project provide significant value.

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. The 5 Categories of Social Media Software.

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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Even with the excellent technology in Sysomos, we still had to manually review all tweets and recategorize a few from positive to neutral, neutral to negative, and so forth. Sentiment Graph for a Talking Bag.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

To improve the performance, morale, and efficiency of your staff members, you can integrate this software with your company’s productivity systems. The software pulls out social intelligence and allows you to listen to your customers and prospects on social media platforms and engage them in a customized manner. AgoraPulse.