Monetization: Social Network Advertising

Laurel Papworth

Social Media Monetization is becoming THE hot issue in online community chatter. Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 for every 1,000 views; social sites dragged down the average online CPM by as much as 18% over the last year.

New Social Network Called Koowie Launched

Bill Hartzer

Do we really need another social network? A new social network website called Koowie has been launched. Koowie takes a completely various approach to social networking. Unlike other social network sites, Koowie connects individuals based on a person’s ideas or interests via a effective and quick search engine. Share this on Technorati. Social NetworkingPerhaps.


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A Beginner’s Guide to Online Social Networking


Online social networking sites permit you to get together and bond with new friends. The majority of the popular online social networking sites permit users to bond with new friends from across the world. You can make use of various online social networking sites to get together and keep in touch with like-minded people who share your interests. Using social networking sites is a valuable way to build your own friends circle online.

Jumo – the Non Profit Social Network Has Launched


Jumo , a new social networking platform for non-profit that we blogged about a few months ago, launched in its beta version yesterday. I think this is one of the social initiatives you have to try out and see how it rolls out for individuals over time. Similar Posts: ‘Jumo’ – The New Social Networking Site For Non-profit Organisations. – Latest Addition to Social Profiling Pages.

Australia Job: Social Networking Guru

Laurel Papworth

Online Marketing & Social Networking Guru. Build our Social Networks. High-level experience with Facebook, Twitter and other social networking media. Develop and implement creative, Online Marketing strategies including all channels of Social Networking, email, promotional ideas, advertising & blogs. Australia Job: Social Networking Guru is a post from: Laurel Papworth- Social Network Strategy.


Myrland Marketing

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member. The question had to do with a recommendation for the most effective online social network for lawyers.

Does your brand take bloggers seriously?

Sherrilynne Starkie

Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. Formerly known as The State of the Blogosphere the report has been renamed the 2013 Digital Influence Report because it takes a look at the broader social Internet as well as blogs and bloggers. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs.

The Blogosphere is Thriving


According to Technorati , people spend more and more time and resources on maintaining blogs. The blogosphere, even though it is spread across the world, can be considered as social network in itself or a community where people are inspired by each other and share information and views. Therefore transparency is crucial as it is the case with social media in general. Most bloggers use social media like Facebook or Twitter to promote their blog and share content. -

Obama Reiterates the Power of Social Networks

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Obama Reiterates the Power of Social Networks by cinta5 on November 10, 2008 Over the last year Obama’s campaign was all over the internet. He wondered if social networking, with its tremendous communication capabilities and aggressive database development, might help him beat the overwhelming odds facing him. “It

Friendgiftr Lets You Send Gift Cards on Any Social Network or Social Media Website

Bill Hartzer

If you are like me and you spend quite a bit of time hanging out on social networks and social media websites online, then you know that your friends’ and family members’ birthdays and other special occasions tend to pop up out of nowhere, and you are left to scramble and purchase something online and send it to them. You can now use the same social network or social media website that you are on all day long to buy and send gift cards online securely.

How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies.

Every Social Network is Different: Here's What You Need to Know

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Internet , Opinion , Social Media > Every Social Network is Different: Here’s What You Need to Know Every Social Network is Different: Here’s What You Need to Know by Tamar Weinberg on January 25, 2008 Share Over at the Blog Herald , Chris Garrett says that Twitter is changing his news consumption habits.

Digg 101

100+ Blog Directories and RSS Sites for Promoting Your Blog

Webbiquity SMM

social networking profiles, social bookmarking sites, other bloggers). Meta description: (usually no more than 200 characters, e.g., “Webbiquity is the fusion of SEO, search marketing, social media, reputation management, content marketing and social PR to make you or your company omnipresent on the web for your unique search phrase.&# ). Technorati. NGOID News Network. Share this on Technorati.

What Happens On Social Media In 2011?


Tweet Having reviewed what has happened across the different social media platforms in 2010, the next thought is what is going to happen in 2011? Looking back at the year of 2010, it is very obvious that a lot of changes and new initiatives were launched on various social media platforms – especially during the end of the year. 17 Social Media Marketing Trends for 2011. Similar Posts: Social Media for Business. Companies Embrace Social Media.

Meebo Brings Universal Check-ins To The Web


What Meebo basically has been doing until now, is integrating all social networks and communications channels into one single solution that makes it easy for their users to share content and communicate in real time with other people. CEO Seth Sternberg talks about the new initiative in this video, so take a look at it if you want to know more about this interesting feature: Similar Posts: 5 Popular Posts About Social Media.

Making an Integrated Marketing Communication Effort


When establishing a presence on social networks like Facebook, Twitter, LinkedIn etc., In addition, useful information – and of course creating dialogue – is a part of maintaining customers and creating an even broader network. In this context, there are some specific keywords that you can keep in mind and give some thought before pitching in on different social networks. Similar Posts: 5 Tips for Making a Consistent Social Media Effort. – Latest Addition to Social Profiling Pages


I love it already: the potential of what it will be like when it’s up and fully functioning like a pro, the simple design, the fact that there is one place you can go to connect with people with all their social profiles on and the fact that it totally rocks. Similar Posts: 5 Tips for Making a Consistent Social Media Effort. Social Media Is Like Risotto! Technorati Tags: , analytics dashboard , Social Media , Social Network , social profiling pages.

Changing Trends in Social Media Can Influence Your Business Model (part II)


In my previous post, I have given an overview of the changing trends in social media. Take a look: Social networking: Connect, Share, Engage. Companies all over the world are now looking forward to improving their relationship with their customers with the help of social networking sites. They maintain personal connections with their customers by answering their direct messages, tweeting about personal liking, dislikings, quotes and social interests.

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Skinbook: Facebook in the nude

Laurel Papworth

Skinbook: Facebook in the nude is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: nude , nudists , online community , social media , social network. Social Network Marketing Campaigns: Features Attributes (14). Social Media and SMBs (11). Tags: Online Communities social media social networks nude nudists online community social network

Foursquare Gives Users a Holiday Gift


It makes Foursquare even more social than earlier – and that’s what people want! But if more of these requested improvements are on the way, Foursquare will become more and more social. Technorati Tags: CEO , check-in , Dennis Crowley , Facebook , Flickr , Foursquare , interaction , New Foursquare , social , updates. Social Media Social Network CEO check-in Dennis Crowley Facebook Flickr Foursquare interaction New Foursquare social updates

Charity Through Social Media


Boye web-conference in Aarhus Denmark in search of interesting social media case studies. Whereas the first demonstrated how a small cupcake business has embraced social media in terms of marketing, this post will concentrate on how a major charity organisation uses the various platforms to raise funds. However, their biggest source of income remains donations by the public and here social media enters. Similar Posts: What You Can Learn From H&M’s Use Of Social Media.

The Moments that Defined Youtube in 2010


Technorati Tags: 2010 youtube rewind , videos , viral videos , Youtube , youtube rewind. Social Network 2010 youtube rewind videos viral videos Youtube youtube rewindTweet Youtube has launched Rewind in order to take a look at 2010 in review. The site is dedicated to all the videos that was watched in 2010 around the world. On the site, you can watch the top 10 or go through the timeline to explore the videos that marked each month of the year. vs… Which is Best?


Since a lot of us who are users of social media/networks have multiple online profiles across the web, for example, Facebook, Twitter, LinkedIn, Flickr etc., I think it’s a great idea that you can gather all links to your profiles on various social networks at one page in an easy way – especially if you don’t have a personal webpage. – Latest Addition to Social Profiling Pages. Social Media Social Network

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What To Remember In Social Media Marketing & PR


Taken into consideration how much social media have affected the way we do business, the same is of course valid within these disciplines as well. More than ever, businesses have realized that they need to reach their customers by being present where they are, and here social media play a great role by offering great possibilities for connecting and engaging in dialogue with stakeholders. Social Media Marketing Policies and Education: The Employee Perspective.

Let’s Get Even More Social With


A platform like this new one makes us users even more social, and makes us connect even more with other people – both friends and people we have never talked to before. Technorati Tags: , connections , , Forrst , Kyle Bragger , platform , social , Twitter. Social Media Social Network Forrst Kyle Bragger platform social TwitterTweet Recently, a new online platform called

Using Social Media to Find Christmas Presents for Friends


New and Interesting Use of Social Media. And their use of social media practice makes it even more appealing, at the same time as it gives their visitors a reason to explore their site further. What You Can Learn From H&M’s Use Of Social Media. Technorati Tags: application , christmas , christmas present , Etsy , Facebook , Facebook Connect , Social Media , Social Network. Tweet Still wondering what to get your best friend for Christmas?

Top Posts About Social Media During 2010


We believe that this is due to the fact that it can be very inspiring for brands to see how others have obtained success in building a presence on social media, and thereby gain insight into how to do so themselves. We will of course keep looking for these best practices, as well as be giving our best advice on how to manage different social media platforms, as these offer great possibilities to involve and engage with users. Similar Posts: 5 Popular Posts About Social Media.

Social media loyalty: me like you long time (but me hard to get)


Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media. The average user of social and new media follows less than five brands. Similar Posts: Why You Need a Blog: Blogs Are The Websites of The Social Media World.

Survey: Third of Companies Use Social Media to Promote Their Business

Bill Hartzer

According to a brand new survey by CareerBuilder , one-quarter of businesses leverage social media to recruit and research possible staff. Twenty-nine percent of companies with 500 or fewer employees are utilizing social networking in some way. And more than half of leisure and hospitality organizations use social networking to help promote their businesses. A brand new CareerBuilder survey reports that 35 % of employers use social media to market their company.

How PR and Social Media Can Work Together

Webbiquity SMM

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. But integrated properly, social media can help amplify PR efforts, and effective PR can help generate social media coverage. The social media release is used for blogger outreach.

BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. My thoughts on 18 different topics, with some social media humor sprinkled in. Social media takes time and energy. 3) Social media is about people. Social Sharing Tools (e.g.

Australia: Number of Australians on Facebook 2010

Laurel Papworth

Australia: Number of Australians on Facebook 2010 is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Australia , Australians , Facebook , Online Communities , social media , social networks , statistics. Twitter: Reputation Management in Social Networks (18). Tags: Australia Facebook Online Communities social networks statistics Australians social media

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time?

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NOT hiring someone based on Facebook or Twitter

Laurel Papworth

copyright – using material from the social networking site for business purposes might contravene Facebook etc. Social media-minded as ever, he checked out her Twitter profile. We were of course hoping to find out that someone applying for an online journalism internship was social media savvy. This is just here to start a discussion… here’s the Privacy Commission on Social networking : Social Networking.

Facebook: Reputation and friends or family

Laurel Papworth

We can be as careful as we like, swearing not to put things online, not to respond negatively, not to reveal personal information in social media sites. Facebook: Reputation and friends or family is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Facebook , photos , reputation , social media. Twitter: Reputation Management in Social Networks (18). Social Currency: What am I worth? (8).

Saturday: The collective Rainbow

Laurel Papworth

Gary Hayes had to have a photo of it: It occurred to me that my social network and beyond, the extended zeitgeist might’ve taken photos too. Saturday: The collective Rainbow is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: Australia , rainbow , Sydney , twitpic , Twitter. Social Media Courses: Sydney, Brisbane, Hong Kong, Singapore (6). Social aggregator sites (9).

Crowdsource: BP Oil Spill and social media

Laurel Papworth

Crowdsourced innovation social networks. Crowdsource: BP Oil Spill and social media is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: BP , crowdsource , deepwater , horizon , kaggle , Michael J Evans , , oil spill , Online Communities , public relations , social media , social network , social networks. Australia Event: Social Networks and P.R. (9).

Election 2010: GetUp Tony Abbott Mashup

Laurel Papworth

In 2007 I blogged on Kevin07 portal: We will see more of ‘static portal hybrid hosted social networks’ for a while – companies and government distancing themselves from the challenges of social networks by outsourcing to social network platforms. Election 2010: GetUp Tony Abbott Mashup is a post from: Laurel Papworth- Social Network Strategy. Video 3.0 – Social Video (2). Training: Social Media Marketing Campaign course (15).

Journoggers: Teachers sue Newspaper Australia

Laurel Papworth

Journalists that raid social networks like Facebook and Twitter, not caring about community, will face a backlash. A few months ago, I wrote about journoggers – and tried to highlight the difference between bloggers/twitterers ( social network members) vs journalists simply using social media to source stories (not be truly a member), and how they behave differently: Participating in the online community… or raiding it?

Presentations Giving Great Insight into Social Media


Tweet When thinking of developing a social media presence – or searching for good advice on what to do with your already existing profiles on various platforms, there are lot of great insights and experiences to gain from other social media users and experts. The first one gives a short overview of how to getting started with social media with a presentation of which platforms to choose from. Social Media Platforms and how to use them. Is Social Media Just A Buzzword?